Cita APA (7a ed.)
Mowen, J. C., & Gentry, J. W. (Dec80). Investigation of the Preference-Reversal Phenomenon in a New Product Introduction Task. Journal of Applied Psychology, 65(6), 715-723.
Cita Chicago Style (17a ed.)
Mowen, John C., y James W. Gentry. "Investigation of the Preference-Reversal Phenomenon in a New Product Introduction Task." Journal of Applied Psychology 65, no. 6 (Dec80): 715-723.
Cita MLA (9a ed.)
Mowen, John C., y James W. Gentry. "Investigation of the Preference-Reversal Phenomenon in a New Product Introduction Task." Journal of Applied Psychology, vol. 65, no. 6, Dec80, pp. 715-723.
Precaución: Estas citas no son 100% exactas.