rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: De la propaganda al marketing político neoliberal
    sub title: las campañas del PAN México
  name:
    name part: Córdova Morales, Ursula Viridiana
    role:
      role term: creator
    role:
      role term: author.
  name:
    name part: Juárez-Gámiz, Julio
    role:
      role term: contributor agent of text.
  type of resource: text
  genre: bibliography
  origin info:
    place:
      place term: sp
    date issued: 2018
    issuance: monographic
  language:
    language term: spa
  physical description:
    form: remote
    extent: 1 online resource : illustrations.
  note: Ursula Viridiana Córdova Morales ; prólogo de Julio Juárez Gámiz.
  note: Includes bibliographical references.
  subject:
    topic: Campaign management
  subject:
    topic: Political campaigns
  subject:
    topic: Communication in politics
  classification: JF2112.C3 ebook
  identifier: 9788468521008
  identifier: https://www.digitaliapublishing.com/a/132017/
  record info:
    record content source: DGITA
    record creation date: 251220
    record identifier: DIGBUBOK0057
    language of cataloging:
      language term: eng