Diarios gratuitos atrapados en la crisis: dos formatos diferentes y un destino incierto.
Introduction. Free print newspapers, one of the main innovations in the communications market, are a paradigm of the crisis and the debate over the print and digital platforms. Method. The article explores, through content analysis, interviews and panels of experts, seven print and online free newsp...
| Publicado en: | Revista Latina de Comunicación Social no. 69; pp. 435 - 462 |
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| Autores principales: | , , |
| Formato: | Artículo |
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Revista Latina de Comunicacion Social
2014
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| Acceso en línea: | Ver este registro en EBSCOhost |
| fields | @attributes: recordID: 1 pdfLink: plink: https://search.ebscohost.com/login.aspx?direct=true&db=ssf&AN=100079603&site=ehost-live header: @attributes: shortDbName: ssf uiTerm: 100079603 longDbName: Social Sciences Full Text (H.W. Wilson) uiTag: AN controlInfo: bkinfo: jinfo: jid: 11385820 3912 jtl: Revista Latina de Comunicación Social issn: 11385820 maglogo: N pubinfo: dt: 2014 iid: 69 pid: 46547 pub: Revista Latina de Comunicacion Social artinfo: ui: 100079603 10.4185/RLCS-2014-1019 ppf: 435 ppct: 27 formats: fmt: @attributes: type: P size: 3.5MB tig: atl: Diarios gratuitos atrapados en la crisis: dos formatos diferentes y un destino incierto. aug: au: López García, X. Bellón Rodríguez, A. de Mateo Pérez, R. affil: Universidad de Santiago de Compostela (USC), Españaxose Consejo Superior de Investigaciones Científicas (CSIC), España Universidad Autónoma de Barcelona (UAB), España keyword: free press online platform print platform Spain España prensa gratuita soporte online soporte papel free press online platform print platform Spain España prensa gratuita soporte online soporte papel ab: Introduction. Free print newspapers, one of the main innovations in the communications market, are a paradigm of the crisis and the debate over the print and digital platforms. Method. The article explores, through content analysis, interviews and panels of experts, seven print and online free newspapers that were launched in Galicia in the last five years. Results. The landscape of free newspapers has changed markedly and their promoters have followed four different strategies: maintenance of print and digital formats; closure of the newspapers; integration of paid-for modalities; and survival in the digital platform. In addition, there are small local newspaper initiatives such as Lindeiros. Conclusions. It seems that the free press is still unsure about what is its preferred dissemination platform and that the proximity markets seem to be suitable spaces for this type of press. Moreover, it is unclear whether the free press will maintain a stable position in the communication market. pubtype: Academic Journal doctype: Article src: R language: Spanish refInfo: copyright: @attributes: flag: N holdings: @attributes: islocal: N |
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