SARA: A cognitive process model to simulate the anchoring effect and hindsight bias.

The cognitive process model "SARA" aims to explain the anchoring effect and hindsight bias by making detailed assumptions about the representation and alteration of item-specific knowledge. The model assumes that all processes, namely generating an estimate, encoding new information (i.e., the "anch...

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Publicado en:Memory Vol. 11; no. 4/5; pp. 337 - 357
Autores principales: Pohl, Rüdiger, Eisenhauer, Markus, Hardt, Oliver
Formato: Journal Article
Publicado: Taylor & Francis Ltd Jul2003
Acceso en línea:Ver este registro en EBSCOhost
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          Pohl, Rüdiger
          Eisenhauer, Markus
          Hardt, Oliver
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      ab: The cognitive process model "SARA" aims to explain the anchoring effect and hindsight bias by making detailed assumptions about the representation and alteration of item-specific knowledge. The model assumes that all processes, namely generating an estimate, encoding new information (i.e., the "anchor"), and reconstructing a previously generated estimate, are based on a probabilistic sampling process. Sampling probes long-term memory in order to retrieve information into working memory. Retrieval depends on the associative strength between this information and the currently active retrieval cues. Encoding the anchor may alter this associative pattern ("selective activation") or the anchor may serve as a retrieval cue, thus directing memory search ("biased reconstruction"). Both processes lead to systematically changed retrieval probabilities, thus causing the anchoring effect or hindsight bias. The model is completely formalised and implemented as a computer program. A series of simulations demonstrates the power of SARA to reproduce empirical findings and to predict new ones.
      pubtype: Academic Journal
      doctype: Journal Article
      ougenre: Article
    language: English
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