Disseminating Online Tools for Building Capacity Among Community Practitioners.
To prepare the workforce for building healthier communities, we need to assure capabilities of a diverse and geographically distributed community of practitioners. Although the Internet is used extensively to disseminate practice information, less is known about the relative impact of various strate...
| Publicado en: | Journal of Prevention & Intervention in the Community Vol. 41; no. 3; pp. 201 - 212 |
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| Autores principales: | , , , , , , , |
| Formato: | case study research tables/charts Journal Article |
| Publicado: |
Taylor & Francis Ltd
Jul-Sep2013
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| Acceso en línea: | Ver este registro en EBSCOhost |
| fields | @attributes: recordID: 1 pdfLink: plink: https://search.ebscohost.com/login.aspx?direct=true&db=ccm&AN=104179149&site=ehost-live header: @attributes: shortDbName: ccm uiTerm: 104179149 longDbName: CINAHL Complete uiTag: AN controlInfo: bkinfo: dissinfo: jinfo: jid: 10852352 89N jtl: Journal of Prevention & Intervention in the Community issn: 10852352 maglogo: N pubinfo: dt: Jul-Sep2013 vid: 41 iid: 3 pid: 377 pub: Taylor & Francis Ltd place: Philadelphia, Pennsylvania artinfo: ui: 104179149 88089343 88089343 10.1080/10852352.2013.788349 NLM23751063 104179149 ppf: 201 ppct: 11 formats: tig: atl: Disseminating Online Tools for Building Capacity Among Community Practitioners. aug: au: Holt, Christina M. Fawcett, Stephen B. Schultz, Jerry A. Jones, Jami A. Berkowitz, Bill Wolff, Thomas J. Francisco, Vincent T. Rabinowitz, Philip W. affil: Work Group for Community Health and Development , University of Kansas , Lawrence , Kansas , USA sug: subj: Internet Community Programs Social Welfare Information Resources Social Media Web Search Engines Blogs Healthy People 2020 Problem Solving Resource Databases Human ab: To prepare the workforce for building healthier communities, we need to assure capabilities of a diverse and geographically distributed community of practitioners. Although the Internet is used extensively to disseminate practice information, less is known about the relative impact of various strategies for promoting its use. This empirical case study examines implementation of dissemination strategies and their association with increased user sessions in the online Community Tool Box (CTB), a widely used resource for community building. Dissemination activities included social media efforts, eNewsletters, search engine optimization efforts, partnering with other Web sites, and implementing a global Out of the Box Prize. Results suggest that increased user sessions were associated with search optimization and “mashups” delivering CTB content through partners’ Web sites. The report concludes with a discussion of challenges and opportunities in promoting widespread use of capacity-building tools among those working to improve their communities. pubtype: Academic Journal doctype: case study research tables/charts Journal Article ougenre: Article language: English refInfo: holdings: @attributes: islocal: N |
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