The Language of Press Advertising in the UK.
This exploratory study provides the first multi-dimensional (MD) analysis of textual variation in modern British press advertising, using Biber’s (1988) methodology. The 364 texts used in the study are systematically sampled to include both commercial advertisements sub-categorized by various types...
| Publicado en: | Journal of English Linguistics Vol. 43; no. 4; pp. 259 - 284 |
|---|---|
| Autor principal: | |
| Formato: | Artículo |
| Publicado: |
Sage Publications Inc.
Dec2015
|
| Materias: | |
| Acceso en línea: | Ver este registro en EBSCOhost |