Imagen de Portada
Código QR

HOW IS PHARMA SHIFTING ITS MARKETING BUDGETS?

Publicado en:Medical Marketing & Media Vol. 51; no. 3; pp. 28 - 35
Autor principal: DOBROW, LARRY
Formato: Journal Article
Publicado: Haymarket Media, Inc. Mar2016
Acceso en línea:Ver este registro en EBSCOhost
fields @attributes:
  recordID: 1
pdfLink:
plink: https://search.ebscohost.com/login.aspx?direct=true&db=ccm&AN=113746741&site=ehost-live
header:
  @attributes:
    shortDbName: ccm
    uiTerm: 113746741
    longDbName: CINAHL Complete
    uiTag: AN
  controlInfo:
    bkinfo:
    dissinfo:
    jinfo:
      jid:
        00257354
        0N2
      jtl: Medical Marketing & Media
      issn: 00257354
      maglogo: N
    pubinfo:
      dt: Mar2016
      vid: 51
      iid: 3
      pid: 1385
      pub: Haymarket Media, Inc.
      place: New York, New York
    artinfo:
      ui:
        113746741
        113746741
      ppf: 28
      ppct: 7
      formats:
        fmt:
          @attributes:
            type: P
      tig:
        atl: HOW IS PHARMA SHIFTING ITS MARKETING BUDGETS?
      aug:
        au: DOBROW, LARRY
      sug:
      pubtype: Trade Publication
      doctype: Journal Article
      ougenre: Article
      ab:
    language: English
    refInfo:
    holdings:
      @attributes:
        islocal: N