The Effect of the Diffusion of University Website Innovation on Student Behaviour of State and Private Universities: A Comparative Study.
This research aims to investigate the diffusion level of website innovation by the students. The objective is to find out whether student satisfaction is an intervening factor in adoption behaviour. The research model is applied on two groups, one at the State University, the other at a Private Univ...
| Publicado en: | Pertanika Journal of Social Sciences & Humanities Vol. 24 S; pp. 177 - 187 |
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| Autores principales: | , |
| Formato: | Artículo |
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Universiti Putra Malaysia
Jun2016 Special Issue
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| Acceso en línea: | Ver este registro en EBSCOhost |
| fields | @attributes: recordID: 1 pdfLink: plink: https://search.ebscohost.com/login.aspx?direct=true&db=hlh&AN=124635706&site=ehost-live header: @attributes: shortDbName: hlh uiTerm: 124635706 longDbName: Humanities International Complete uiTag: AN controlInfo: bkinfo: jinfo: jid: 01287702 TKQ jtl: Pertanika Journal of Social Sciences & Humanities issn: 01287702 maglogo: N pubinfo: dt: Jun2016 Special Issue vid: 24 S pid: 20751 pub: Universiti Putra Malaysia artinfo: ui: 124635706 ppf: 177 ppct: 10 formats: fmt: @attributes: type: P size: 3.9MB tig: atl: The Effect of the Diffusion of University Website Innovation on Student Behaviour of State and Private Universities: A Comparative Study. aug: au: Abdurachman, E. Sriwardiningsih, E. affil: Department of Doctoral Research Management Strategy and Growth, Bina Nusantara University, Jakarta 11480, Indonesia School of Business Management, Bina Nusantara University, Jakarta 11480, Indonesia su: Satisfaction Web development Student attitudes Private universities & colleges Jakarta (Indonesia) sug: subj: Jakarta (Indonesia) Satisfaction Web development Student attitudes Private universities & colleges keyword: Consumer Behaviour Diffusion of Innovation Website Service ab: This research aims to investigate the diffusion level of website innovation by the students. The objective is to find out whether student satisfaction is an intervening factor in adoption behaviour. The research model is applied on two groups, one at the State University, the other at a Private University, in Jakarta and West Java. The data is analysed using Structure Equation Model using Wrap PLS. The results show that overall, the relationship between variables in the Private Universities is stronger than in State Universities suggesting students in the Private University are more diffused by innovation than those in the State University. pubtype: Academic Journal doctype: Article src: R language: English refInfo: copyright: @attributes: flag: Y custom: Copyright of Pertanika Journal of Social Sciences & Humanities is the property of Universiti Putra Malaysia and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. item: Pertanika Journal of Social Sciences & Humanities holder: Universiti Putra Malaysia dt: @attributes: year: 2016 holdings: @attributes: islocal: N |
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