Indie publishers see value in numbers.

Specialist children's sales and marketing company Bounce has added representation of Templar Publishing and Jane Nissen Books to its list this spring. Launched in April 2002 to represent small independent children's publishers, Bounce anticipates a turnover of about £ 4.5m from its publishing custom...

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Publicado en:Bookseller no. 5120; p. 4
Formato: Artículo
Publicado: Bookseller Media Ltd 3/19/2004
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Acceso en línea:Ver este registro en EBSCOhost
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        Children's literature
        Publishing
        Bounce! Sales & Marketing Ltd.
        Marketing
        Supermarkets
        Consumer preferences
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          Children's literature
          Publishing
          Bounce! Sales & Marketing Ltd.
          Marketing
          Supermarkets
          Consumer preferences
      ab: Specialist children's sales and marketing company Bounce has added representation of Templar Publishing and Jane Nissen Books to its list this spring. Launched in April 2002 to represent small independent children's publishers, Bounce anticipates a turnover of about £ 4.5m from its publishing customers this year, an increase of around 60% on its first year. The additional sales, distribution and marketing effort has enabled smaller publishers to compete with the larger publishing houses. Chains and supermarkets have been more willing to see highlights from across Bounce's lists rather than see the small publishers individually.
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