GENÇLERİN YEŞİL ÜRÜNLERE İLİŞKİN TUTUMLARININ BAZI DEMOGRAFİK DEĞİŞKENLERE GÖRE İNCELENMESİ.
As reflections of environmental sensitivity the continuity and saving of natural sources present importance. It is aimed increasing the use of nature friend crops and environment minds of consumers at buying habits with the conceptions of "green consumer", "green marketing" and "green crops". Fast u...
| Publicado en: | Turkish Journal of Social Research / Türkiye Sosyal Araştırmalar Dergisi Vol. 22; no. 2; pp. 557 - 581 |
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| Formato: | Artículo |
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Turkish Journal of Social Research
Aug2018
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| Acceso en línea: | Ver este registro en EBSCOhost |
| fields | @attributes: recordID: 1 pdfLink: plink: https://search.ebscohost.com/login.aspx?direct=true&db=ssf&AN=131203200&site=ehost-live header: @attributes: shortDbName: ssf uiTerm: 131203200 longDbName: Social Sciences Full Text (H.W. Wilson) uiTag: AN controlInfo: bkinfo: jinfo: jid: 1301370X EGZ1 jtl: Turkish Journal of Social Research / Türkiye Sosyal Araştırmalar Dergisi issn: 1301370X maglogo: N pubinfo: dt: Aug2018 vid: 22 iid: 2 pid: 75178 pub: Turkish Journal of Social Research artinfo: ui: 131203200 ppf: 557 ppct: 24 formats: tig: atl: GENÇLERİN YEŞİL ÜRÜNLERE İLİŞKİN TUTUMLARININ BAZI DEMOGRAFİK DEĞİŞKENLERE GÖRE İNCELENMESİ. aug: au: SARITAŞ, Ahmet affil: Öğr. Üyesi, Mehmet Akif Ersoy Üniversitesi, İktisadi ve İdari Bilimler Fakültesi, İşletme Bölümü, Üretim Yönetimi ve Pazarlama Anabilim Dalı, Burdur keyword: environmental sensitive products Green consumer green marketing green product çevreye duyarlı ürün yeşil ürün yeşil pazarlama Yeşil tüketici environmental sensitive products Green consumer green marketing green product çevreye duyarlı ürün yeşil ürün yeşil pazarlama Yeşil tüketici ab: As reflections of environmental sensitivity the continuity and saving of natural sources present importance. It is aimed increasing the use of nature friend crops and environment minds of consumers at buying habits with the conceptions of "green consumer", "green marketing" and "green crops". Fast urbanization after the revolution at industry section brought the environmental damages and pollution. This resaarch was done to identify whether teh sensifivity of the students, who are students at international trade department and thought that they would work at developing and in future middle and upper international companies, would show differences or not according to demographic varieties. In terms of green marketing activities, ındependent equation t-test and variance analyses were used to determine whether the tendencies of participants wing environmentally based products had difference according to the demographic variables. According to the research findings it was determined that there was a differentiation between the tendency of using environmentally sensitive products and class level variables, and between environmental consciousness and class level but there was no difference between the other variables. pubtype: Academic Journal doctype: Article src: R language: Turkish refInfo: copyright: @attributes: flag: N holdings: @attributes: islocal: N |
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