Internet health scams—Developing a taxonomy and risk‐of‐deception assessment tool.

The prevalence of health scams in Canada is increasing, facilitated by the rise of the Internet. However, little is known about the nature of this phenomena. This study sought to methodically identify and categorise Internet‐based Health Scams (IHS) currently active in Canada, creating an initial ta...

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Publicado en:Health & Social Care in the Community Vol. 27; no. 1; pp. 226 - 241
Autores principales: Garrett, Bernie, Murphy, Sue, Jamal, Shahin, MacPhee, Maura, Reardon, Jillian, Cheung, Winson, Mallia, Emilie, Jackson, Cathryn
Formato: pictorial research systematic review tables/charts Journal Article
Publicado: Wiley-Blackwell Jan2019
Acceso en línea:Ver este registro en EBSCOhost
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          Garrett, Bernie
          Murphy, Sue
          Jamal, Shahin
          MacPhee, Maura
          Reardon, Jillian
          Cheung, Winson
          Mallia, Emilie
          Jackson, Cathryn
        affil: School of Nursing, University of British Columbia, Vancouver British Columbia, Canada
      sug:
        subj:
          Internet Canada
          Fraud Evaluation
          Instrument Construction
          Clinical Assessment Tools
          Human
          Canada
          Delphi Technique
          Body Image
          Alternative Therapies
          Life Style
          Diagnostic Services
          Social Participation
          Control (Psychology)
          Health Personnel as Patients Education
          Pilot Studies
          Health Promotion
          Persuasive Communication
          Reliability and Validity
          Systematic Review
          PubMed
          Medline
          CINAHL Database
          Cochrane Library
          Embase
          Social Media
      ab: The prevalence of health scams in Canada is increasing, facilitated by the rise of the Internet. However, little is known about the nature of this phenomena. This study sought to methodically identify and categorise Internet‐based Health Scams (IHS) currently active in Canada, creating an initial taxonomy based on systematic Internet searches. A five‐step Delphi approach, comprised of a multidisciplinary panel of health professionals from the University of British Columbia, in Vancouver, Canada, was used to establish consensus. The resulting taxonomy is the first to characterise the nature of IHS in North America. Five core areas of activity were identified: body image products, medical products, alternative health services, healthy lifestyle products, and diagnostic testing services. IHS purveyors relied on social expectations and psychological persuasion techniques to target consumers. Persuasion techniques included social engagement, claims of miraculous effects, scarcity, and the use of pseudoscientific language. These techniques exploited personality traits of sensation seeking, needing self‐control, openness to taking risks, and the preference for uniqueness. The data gathered from the taxonomy allowed the Delphi panel to develop and pilot a simple risk‐of‐deception tool. This tool is intended to help healthcare professionals educate the public about IHS. It is suggested that, where relevant, healthcare professionals include a general discussion of IHS risks and marketing techniques with clients as a part of health promotion activities.
      pubtype: Academic Journal
      doctype:
        pictorial
        research
        systematic review
        tables/charts
        Journal Article
      ougenre: Article
    language: English
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