Trans-Atlantic potential.
Publishers in Great Britain seeking to expand their sales into the U.S. market face a challenging and difficult task. At the same time Ingram, whose distribution subsidiary was less than a stellar success for many publishers a few years back, has just announced a new venture into the field with the...
| Publicado en: | Bookseller no. 5129; pp. 12 - 14 |
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| Autor principal: | |
| Formato: | Artículo |
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Bookseller Media Ltd
5/21/2004
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| Acceso en línea: | Ver este registro en EBSCOhost |
| Sumario: | Publishers in Great Britain seeking to expand their sales into the U.S. market face a challenging and difficult task. At the same time Ingram, whose distribution subsidiary was less than a stellar success for many publishers a few years back, has just announced a new venture into the field with the appointment of executive Phil Ollila from Borders to go back into the distribution business. One way to stay abreast of these developments is to make use of online sources. There will always be initial discouragement because a book originated in Great Britain. INSETS: Case histories;Untitled. |
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