How New Technologies Are Changing Typography: Breaking Tyranny of Arial.

Since the dominance of Microsoft Word and until the introduction of the @font-face CSS style, typography has been reduced to one typeface per layout--usually Arial. Increasingly, the manufacturing of type has moved from the foundry to the software company. Foundries have remained the provenance of t...

Descripción completa

Detalles Bibliográficos
Publicado en:International Journal of the Book Vol. 11; no. 4; pp. 7 - 22
Autor principal: Bloomer, Peggy
Formato: Artículo
Publicado: Common Ground Research Networks Oct2014
Materias:
Acceso en línea:Ver este registro en EBSCOhost
fields @attributes:
  recordID: 1
pdfLink:
plink: https://search.ebscohost.com/login.aspx?direct=true&db=hlh&AN=138384234&site=ehost-live
header:
  @attributes:
    shortDbName: hlh
    uiTerm: 138384234
    longDbName: Humanities International Complete
    uiTag: AN
  controlInfo:
    bkinfo:
    jinfo:
      jid:
        14479516
        17TF
      jtl: International Journal of the Book
      issn: 14479516
      maglogo: N
    pubinfo:
      dt: Oct2014
      vid: 11
      iid: 4
      pid: 22359
      pub: Common Ground Research Networks
    artinfo:
      ui: 138384234
      ppf: 7
      ppct: 15
      formats:
        fmt:
          @attributes:
            type: P
            size: 697KB
      tig:
        atl: How New Technologies Are Changing Typography: Breaking Tyranny of Arial.
      aug:
        au: Bloomer, Peggy
        affil: Quinnipiac University, USA
      su:
        Microsoft Word (Computer software)
        Typographic design
        Web 2.0
        Fonts & typefaces
        Technological innovations
        Publishing
      sug:
        subj:
          Microsoft Word (Computer software)
          Typographic design
          Web 2.0
          Fonts & typefaces
          Technological innovations
          Publishing
      keyword:
        Font APIs
        Trends in Typography
      ab: Since the dominance of Microsoft Word and until the introduction of the @font-face CSS style, typography has been reduced to one typeface per layout--usually Arial. Increasingly, the manufacturing of type has moved from the foundry to the software company. Foundries have remained the provenance of the designer, not the general public. However, that is changing with the introduction of new Font APIs (Application Programming Interface). Websites and layouts have rediscovered display fonts, serif fonts, and specialty fonts once again, which raises a lot of questions about the future of typography. Will this spawn a new generation of ransom note typography, or is something else on the typographic horizon? Will there be a return to the time-honored rule of three fonts to a layout that developed as the de facto principle restrainting fonts in traditional book publishing? Using the serif font for ease of readability saw a marked decline in the years of Web 1.0. Have the use of CMSs (Content Management Systems) like WordPress put an end to that dominance? What is the impact of on-demand printing on typography, where so much publishing is generated through Word, instead of Adobe InDesign or Quark Xpress? As the deployment of content becomes more global, what fonts support a wide variety of language glyphs? This paper will attempt to look at these issues and focus on the influence of websites and Web 2.0 themes. In addition, examples of these current usages and the impact of globalization in web and printing distribution and font usage will be examined in order to showcase the expanding use of font APIs and their impact on typographic usage.
      pubtype: Academic Journal
      doctype: Article
      src: R
    language: English
    refInfo:
    copyright:
      @attributes:
        flag: Y
      custom: Copyright of International Journal of the Book is the property of Common Ground Research Networks and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use.
      item: International Journal of the Book
      holder: Common Ground Research Networks
      dt:
        @attributes:
          year: 2014
    holdings:
      @attributes:
        islocal: N