NEW RESPONSES TO OLD PROBLEMS: HOW THE GERMAN TRANSLATOR-PUBLISHER IS MAKING SWAHILI LITERATURE AVAILABLE IN A NOTORIOUSLY DIFFICULT MARKET.
This article shows how changing ideologies and evolving market forces have combined to lessen German publishers' enthusiasm for Swahili literature - and how, surprisingly, translators of Swahili are now taking the initiative to ensure that Swahili literature still gets published. After outlining pre...
| Publicado en: | Swahili Forum no. 25; pp. 138 - 158 |
|---|---|
| Autor principal: | |
| Formato: | Artículo |
| Publicado: |
Swahili Forum
2018
|
| Materias: | |
| Acceso en línea: | Ver este registro en EBSCOhost |
| fields | @attributes: recordID: 1 pdfLink: plink: https://search.ebscohost.com/login.aspx?direct=true&db=hlh&AN=139108508&site=ehost-live header: @attributes: shortDbName: hlh uiTerm: 139108508 longDbName: Humanities International Complete uiTag: AN controlInfo: bkinfo: jinfo: jid: 16142373 78H5 jtl: Swahili Forum issn: 16142373 maglogo: N pubinfo: dt: 2018 iid: 25 pid: 25670 pub: Swahili Forum artinfo: ui: 139108508 ppf: 138 ppct: 20 formats: tig: atl: NEW RESPONSES TO OLD PROBLEMS: HOW THE GERMAN TRANSLATOR-PUBLISHER IS MAKING SWAHILI LITERATURE AVAILABLE IN A NOTORIOUSLY DIFFICULT MARKET. aug: au: REUSTER-JAHN, UTA su: Swahili literature Translations German language sug: subj: Swahili literature Translations German language ab: This article shows how changing ideologies and evolving market forces have combined to lessen German publishers' enthusiasm for Swahili literature - and how, surprisingly, translators of Swahili are now taking the initiative to ensure that Swahili literature still gets published. After outlining preceding periods of translation and showing how they are determined by ideologies and market forces, I take a close and partially personal look at the development and role of the translator-publishers: how digital technology and new formats have enabled them to take over classical publishers' tasks. Still, even if translators manage to publish their translated works, they are confronted with the challenge of reaching an audience and creating a space for Swahili literature in German-speaking countries. These translators could possibly join forces to reach a critical mass for translations, thus paving the way for Swahili translated literature to be recognized and appreciated by German-speaking readers. pubtype: Academic Journal doctype: Article src: R language: English refInfo: copyright: @attributes: flag: Y dt: @attributes: year: 2018 holdings: @attributes: islocal: N |
|---|