Social Media Giveth, Social Media Taketh Away: Facebook, Friendships, and APIs.

The early aughts saw an explosion of interest in social network sites. Many such sites, including Facebook, LinkedIn, and Twitter expanded to become "platforms," meaning they are both websites and distributors of data. These data would typically be distributed to third parties in privacy-sensitive w...

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Bibliographic Details
Published in:International Journal of Communication (19328036) Vol. 12; pp. 592 - 612
Main Author: HOGAN, BERNIE
Format: Article
Published: University of Southern California, USC Annenberg Press 2018
Subjects:
Online Access:View this record in EBSCOhost
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      pub: University of Southern California, USC Annenberg Press
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        atl: Social Media Giveth, Social Media Taketh Away: Facebook, Friendships, and APIs.
      aug:
        au: HOGAN, BERNIE
        affil: University of Oxford, UK
      su:
        Facebook (Web resource)
        Social media
        Friendship
        Internet privacy
        Application program interfaces
      sug:
        subj:
          Social media
          Friendship
          Internet privacy
          Application program interfaces
          Facebook (Web resource)
      keyword:
        APIs
        Facebook
        privacy
        social networks
        visualization
        APIs
        Facebook
        privacy
        social networks
        visualization
      ab: The early aughts saw an explosion of interest in social network sites. Many such sites, including Facebook, LinkedIn, and Twitter expanded to become "platforms," meaning they are both websites and distributors of data. These data would typically be distributed to third parties in privacy-sensitive ways and regulated by the platform. Such access is based on balancing three issues: user privacy, generativity (i.e., capacity for novelty) for third parties, and control for platforms. Platforms appear to be seeking progressively more control at the cost of generativity by severely restricting third-party access to data about the user's friends. The reductions or outright lack of access means that the insights from our digital traces are no longer as knowable to either third parties or users. This article unpacks this shift by clarifying some of the technical issues involved (particularly APIs, the main means of external data access). The case study of social network visualization is used to exemplify how social network sites seek control at the expense of generativity. The article notes how this shift was done with little oversight.
      pubtype: Academic Journal
      doctype: Article
      src: R
    language: English
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