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Media Exposure, Perceived Efficacy, and Protective Behaviors in a Public Health Emergency.

Based on the extended parallel process model and social cognitive theory, this study developed and tested a model of media exposure, perceived efficacy, and protective behaviors in a public health emergency. The findings from a survey of 717 Hong Kong residents show that media exposure had variant e...

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Published in:International Journal of Communication (19328036) Vol. 12; pp. 2641 - 2661
Main Author: XIGEN LI
Format: Article
Published: University of Southern California, USC Annenberg Press 2018
Subjects:
Mass media
Public health
Social cognitive theory
Self-efficacy
Parallel processing
Online Access:View this record in EBSCOhost