Erring on the Margin of Error.

The term “margin of error” is often erroneously explained in news articles reporting the results of public-opinion polls. We present here a number of representative examples of such misinterpretations drawn from the popular news media as well as from a number of authoritative Web sites (including th...

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Publicado en:Southern Economic Journal Vol. 71; no. 1; pp. 130 - 136
Autores principales: Thornton, Robert J., Thornton, Jennifer A.
Formato: Artículo
Publicado: Wiley-Blackwell Jul2004
Materias:
Acceso en línea:Ver este registro en EBSCOhost
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        atl: Erring on the Margin of Error.
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          Thornton, Robert J.
          Thornton, Jennifer A.
        affil:
          Department of Economics, Lehigh University, 621 Taylor Street, Bethlehem, PA 18015, USA
          Clinical Investigation Facility, David Grant USAF Medical Center, 101 Bodin Circle, Travis AFB, CA 94535, USA
      su:
        Public opinion polls
        Websites
        Economics methodology
        Measurement errors
        Statistical sampling
        Error analysis in mathematics
      sug:
        subj:
          Public opinion polls
          Websites
          Marketing Research and Public Opinion Polling
          Internet Publishing and Broadcasting and Web Search Portals
          Economics methodology
          Measurement errors
          Statistical sampling
          Error analysis in mathematics
      ab: The term “margin of error” is often erroneously explained in news articles reporting the results of public-opinion polls. We present here a number of representative examples of such misinterpretations drawn from the popular news media as well as from a number of authoritative Web sites (including that of the Gallup Organization) that explain the margin of error incorrectly. We suggest that encouraging students to search for, recognize, and correct misinterpretations of the margin of error can be a useful way of enhancing their understanding of sampling error, and we describe a number of classroom exercises that can help in this regard.
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