De prosumidores a observadores: una tendencia emergente en Internet y en los jóvenes ecuatorianos. Resultados del estudio del World Internet Project, Ecuador.
Introduction in this article we analyze the data from the Digital 2019 study, prepared by We Are Social and Hootsuite, which presents the global trend in the use of Internet and in Ecuador social networks. Next, the prosumer phenomenon, and we conclude with the presentation of the results of the emp...
| Published in: | Revista Latina de Comunicación Social no. 74; pp. 969 - 1025 |
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| Main Authors: | , , |
| Format: | Article |
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Revista Latina de Comunicacion Social
2019
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| Online Access: | View this record in EBSCOhost |
| fields | @attributes: recordID: 1 pdfLink: plink: https://search.ebscohost.com/login.aspx?direct=true&db=ssf&AN=140496822&site=ehost-live header: @attributes: shortDbName: ssf uiTerm: 140496822 longDbName: Social Sciences Full Text (H.W. Wilson) uiTag: AN controlInfo: bkinfo: jinfo: jid: 11385820 3912 jtl: Revista Latina de Comunicación Social issn: 11385820 maglogo: N pubinfo: dt: 2019 iid: 74 pid: 46547 pub: Revista Latina de Comunicacion Social artinfo: ui: 140496822 10.4185/RLCS-2019-1367 ppf: 969 ppct: 56 formats: fmt: @attributes: type: P size: 15.2MB tig: atl: De prosumidores a observadores: una tendencia emergente en Internet y en los jóvenes ecuatorianos. Resultados del estudio del World Internet Project, Ecuador. aug: au: Arribas-Urrutia, Amaia Islas-Carmona, Octavio Gutiérrez Cortés, Fernando affil: Universidad de los Hemisferios (Ecuador) Pontificia Universidad Católica del Ecuador (PUCE) Tecnológico y de Estudios Superiores de Monterrey, campus del Estado de México su: Ecuador Internet users Internet privacy Social networks Rural-urban relations Urban life City dwellers Ecuadorians sug: subj: Internet users Internet privacy Social networks Rural-urban relations Urban life City dwellers Ecuador Other Individual and Family Services Ecuadorians keyword: habits observer prosumer young Ecuadorians hábitos Internet jóvenes ecuatorianos observador prosumidor habits observer prosumer young Ecuadorians hábitos Internet jóvenes ecuatorianos observador prosumidor ab: Introduction in this article we analyze the data from the Digital 2019 study, prepared by We Are Social and Hootsuite, which presents the global trend in the use of Internet and in Ecuador social networks. Next, the prosumer phenomenon, and we conclude with the presentation of the results of the empirical study World Internet Project -WIP-, chapter Ecuador, on the Internet consumption of young Ecuadorians, conducted by the University of Los Hemisferios. For this purpose, the variables referring to the reliability conferred by Internet users on the information that appears on the Internet, the frequency of publishing their own content and sharing other people's content, as well as the perception of online privacy, were measured. The results of the investigation show that young Ecuadorians are Internet users, but prefer not to generate their own content, giving a new phenomenon that represents the abandonment of the figure of the prosumer giving way to the observer profile. The study was conducted taking the years of 2016 and 2017, with a total sample of 605 young Ecuadorians Internet users, with a confidence level of 95% and a margin of error of +/- 5. The results show an Internet use similar to the one that occurs in other countries of the region, and a relatively high national consumption, considering that this study was carried out in the three main cities of the country (Quito, Cuenca and Guayaquil), where most of the urban population lives. pubtype: Academic Journal doctype: Article src: R language: Multiple languages refInfo: copyright: @attributes: flag: N holdings: @attributes: islocal: N |
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