International Trade as Discourse: Construction of a "China Threat" through Fakes.

China's fish exports are hindered by association of the county with fakes. This negative image of China as a Country-of-Origin means its fish exports are disadvantaged by the hegemony of the "original", the view that products from developing countries are adulterated. Against this hegemony, the arti...

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Publicado en:Critical Arts: A South-North Journal of Cultural & Media Studies Vol. 33; no. 2; pp. 56 - 70
Autor principal: Katiambo, David
Formato: Artículo
Publicado: Taylor & Francis Ltd Apr2019
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Acceso en línea:Ver este registro en EBSCOhost
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        au: Katiambo, David
        affil: Journalism and Media Studies, Technical University of Kenya, Nairobi, Kenya
      su:
        Fishes
        Exports
        Hegemony
        Developing countries
        China
      sug:
        subj:
          China
          Fishes
          Exports
          Hegemony
          Developing countries
      keyword:
        counterfeits
        country-of-origin
        food safety
        hegemony
        Kenya
        Shanzhai
      ab: China's fish exports are hindered by association of the county with fakes. This negative image of China as a Country-of-Origin means its fish exports are disadvantaged by the hegemony of the "original", the view that products from developing countries are adulterated. Against this hegemony, the article is sensitive to the plurality of meanings of food safety and uses a poststructuralist approach to interpret food scares as hegemonic narratives that (re)create reality. At an ontological level, the food scare is read as "logic" of Othering, the construction of a "China threat". This article uses the "food scare" news in Kenyan newspapers to describe how international trade is part of processes of fixing the meaning of Country-of-origin and creating a "China threat". Utilising discourse theoretical analysis, the article describes the food safety news as part of the national hegemonic construction of a "China threat" through economism, scientism and political myths.
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    language: English
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