Testing threat-to-efficacy ratios in health communications about cardiovascular disease among an older population.
To test threat-to-efficacy ratios within health communications about cardiovascular disease (CVD) for older individuals. Participants were randomly assigned to one of six messages: (i) 'standard' message with 1/1 threat-to-efficacy ratio, (ii) 'low efficacy' message with 1/0 threat-to-efficacy ratio...
| Published in: | Health Promotion International Vol. 35; no. 2; pp. 255 - 267 |
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| Main Authors: | , |
| Format: | research tables/charts Journal Article |
| Published: |
Oxford University Press / USA
Apr2020
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| Online Access: | View this record in EBSCOhost |