Producing diversity in BBC radio.

The voices of minority ethnic staff working in radio are very rarely heard. In fact, the UK radio industry has been singled out, by the government approved regulatory body, as continuing to fail to reflect the diversity of British communities – both on-air and in terms of employment. This article il...

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Publicado en:Radio Journal: International Studies in Broadcast & Audio Media Vol. 18; no. 1; pp. 113 - 130
Autor principal: Aujla-Sidhu, Gurvinder
Formato: Artículo
Publicado: Intellect Ltd. Apr2020
Materias:
Acceso en línea:Ver este registro en EBSCOhost
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        au: Aujla-Sidhu, Gurvinder
        affil: De Monfort University
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        United Kingdom
        Minorities
        Cultural pluralism
        Radios
        Radio stations
        Primary audience
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          Minorities
          Cultural pluralism
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          Consumer Electronics Repair and Maintenance
          Home entertainment equipment merchant wholesalers
          Audio and Video Equipment Manufacturing
          Electronic components, navigational and communications equipment and supplies merchant wholesalers
          Radio broadcasting
          Radio Stations
          Radios
          Radio stations
          Primary audience
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        BBC
        British Asian media
        cultural diversity
        ethnic media
        production studies
        radio
        BBC
        British Asian media
        cultural diversity
        ethnic media
        production studies
        radio
      ab: The voices of minority ethnic staff working in radio are very rarely heard. In fact, the UK radio industry has been singled out, by the government approved regulatory body, as continuing to fail to reflect the diversity of British communities – both on-air and in terms of employment. This article illustrates the perspectives of minority ethnic workers employed at the BBC on the Asian Network, a specialist ethnic radio station, and examines how they craft programme and news content for a distinctive audience. Through in-depth interviews with 30 BBC employees, there is look at the challenges, conflict and barriers this group of staff face. The interviews expose a difference of opinion among staff over the core target audience and the version of Asian identity articulated on-air and demonstrate that a rigid gatekeeping system restricts the dissemination of news content about all the communities that comprise the group British Asian.
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