YouTube Kitsch and the Racial Politics of Taste in the Andes: The Case of Delfín Quishpe.

This article looks at "Torres gemelas," a YouTube video by Ecuadorian indigenous musician Delfín Quishpe, which went viral in the late 2000s, reaching millions of views. I argue that this video, and associated phenomena, can be considered a paradigmatic example of how some contemporary indigenous cr...

Descripción completa

Detalles Bibliográficos
Publicado en:Studies in Latin American Popular Culture Vol. 38; pp. 1 - 22
Autor principal: Aguiló, Ignacio
Formato: Artículo
Publicado: University of Texas Press 2020
Materias:
Acceso en línea:Ver este registro en EBSCOhost
fields @attributes:
  recordID: 1
pdfLink:
plink: https://search.ebscohost.com/login.aspx?direct=true&db=hlh&AN=144920265&site=ehost-live
header:
  @attributes:
    shortDbName: hlh
    uiTerm: 144920265
    longDbName: Humanities International Complete
    uiTag: AN
  controlInfo:
    bkinfo:
    jinfo:
      jid:
        07309139
        LPC
      jtl: Studies in Latin American Popular Culture
      issn: 07309139
      maglogo: N
    pubinfo:
      dt: 2020
      vid: 38
      pid: 519
      pub: University of Texas Press
    artinfo:
      ui:
        144920265
        10.7560/slapc3801
      ppf: 1
      ppct: 21
      formats:
        fmt:
          @attributes:
            type: P
            size: 3.1MB
      tig:
        atl: YouTube Kitsch and the Racial Politics of Taste in the Andes: The Case of Delfín Quishpe.
      aug:
        au: Aguiló, Ignacio
      su:
        Practical politics
        Modernity
        Cultural production
        Indigenous peoples of the Americas
      sug:
        subj:
          Practical politics
          Modernity
          Cultural production
          Indigenous peoples of the Americas
      ab: This article looks at "Torres gemelas," a YouTube video by Ecuadorian indigenous musician Delfín Quishpe, which went viral in the late 2000s, reaching millions of views. I argue that this video, and associated phenomena, can be considered a paradigmatic example of how some contemporary indigenous creators are radically redefining their relationship with globalized and localized cultures in a context of unprecedented technological change and time-space compression. By refusing to cleave to expectations about Amerindian media production as political and collective or as an expression of ancestral and traditional indigeneity, these Andean creators are challenging established views regarding how they should participate in modernity and the digital world. At the same time, white audiences' consumption of Delfín's video (and similar media products) as kitsch (or "bad taste") also points toward the deployment of racist discourse in the definition of indigenous cultural production—particularly when there is a deliberate discrepancy with mainstream society's expectations about Amerindianness. Rather than arguing against the kitsch nature of "Torres gemelas" and comparable media productions, the article proposes to critically appropriate the term in order to address how these new cultural products are subject to symbolic violence, and yet at the same time have the potential to articulate anti-racist strategies.
      pubtype: Academic Journal
      doctype: Article
      src: R
    language: English
    refInfo:
    copyright:
      @attributes:
        flag: Y
      custom: Copyright of Studies in Latin American Popular Culture is the property of University of Texas Press and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use.
      item: Studies in Latin American Popular Culture
      holder: University of Texas Press
      dt:
        @attributes:
          year: 2020
    holdings:
      @attributes:
        islocal: N