| Sumario: | The main motivation of this study is to examine the phenomenon of food, which is the ancient issue of humanity with sociological axiom. In this study, which was prepared within the boundaries of communication and food, it is focused on mass communication among the rather complex communication practices. The study was realized within the scope of television, which is the most frequently used mass communication tool. MasterChef experience of Turkey, which is quite a popular TV content, were examined. Van Dijk's analysis of ideological discourse constitutes the methodological design of the study. An important part of the conducted evaluations is that this content is non-conflict, egalitarian, affectionate and benign. However, the analysis result of this study is different from these evaluations. Program tended to be in line with the basic arguments of neo-liberal ideology. With the discourse produced in MasterChef Turkey kitchen, the viewers were removed from environmentalist, healthy, accessible food issues and invited to a fantasy of consumption culture. Our identities, words and deeds, class differences have been re-marked through food.
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