| Sumario: | Media, which is a mediator of the modern world, appears as an important factor in the discussions of social inequality. Mass media that reinforces the domination of hegemonic forces in the capitalist system is also one of the primary determinants of the relationship of the individual with the social sphere. This study is mainly based on the assumption that the function of traditional media to conceal social inequality is reproduced in today's interactive new communication environments with promises of freedom and equality. In this study, which was conducted using the qualitative historical design method, the historical capitalism and the utopia of equality were discussed, followed by the examination of the reflection of globalization on the ideal of social equality, and the theoretical dimension of inequality in communication theories was outlined. In the last chapter, by referring to the role of new media environments in the production of social inequality, it was concluded that the Internet, which radically transforms the nature of communication and many social practices on a global scale, does not contribute to a more egalitarian world ideal. These new communication environments, presented as a freedom project, actually make it easier to supervise and monitor people rather than liberating them. While reproducing traditional inequality, the new media contributes to the continuation of a world where the ruling elites are much more "equal" compared to ordinary people.
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