Customer relationship management analysis of outpatients in a Chinese infectious disease hospital using drug-proportion recency-frequency-monetary model.
Background: Identifying the patient types with different economic values can be useful for hospital development.Objective: This work uses the theory of customer relationship management (CRM) to analyze the outpatients in the hospital for infectious diseases in Shanghai, China.Methods: A total of 2,2...
| Published in: | International Journal of Medical Informatics Vol. 147 |
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| Main Authors: | , , , |
| Format: | research tables/charts Journal Article |
| Published: |
Elsevier B.V.
Mar2021
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| Online Access: | View this record in EBSCOhost |