Customer relationship management analysis of outpatients in a Chinese infectious disease hospital using drug-proportion recency-frequency-monetary model.

Background: Identifying the patient types with different economic values can be useful for hospital development.Objective: This work uses the theory of customer relationship management (CRM) to analyze the outpatients in the hospital for infectious diseases in Shanghai, China.Methods: A total of 2,2...

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Bibliographic Details
Published in:International Journal of Medical Informatics Vol. 147
Main Authors: Li, Min, Wang, Qunwei, Shen, Yinzhong, Zhu, TongYu
Format: research tables/charts Journal Article
Published: Elsevier B.V. Mar2021
Online Access:View this record in EBSCOhost