Effects of anxiety on preferences for generic medicines in Australia.
Generic medicines have been available to consumers for ∼40 years, with varying degrees of uptake in different countries. Despite offering equivalent therapeutic qualities, generic medicines still struggle to be accepted by consumers. This study examines the role of a consumer's affective state and f...
| Publicado en: | Health Promotion International Vol. 36; no. 1; pp. 187 - 196 |
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| Autores principales: | , , |
| Formato: | questionnaire/scale research tables/charts Journal Article |
| Publicado: |
Oxford University Press / USA
Feb2021
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| Acceso en línea: | Ver este registro en EBSCOhost |
| fields | @attributes: recordID: 1 pdfLink: plink: https://search.ebscohost.com/login.aspx?direct=true&db=ccm&AN=149338996&site=ehost-live header: @attributes: shortDbName: ccm uiTerm: 149338996 longDbName: CINAHL Complete uiTag: AN controlInfo: bkinfo: dissinfo: jinfo: jid: 09574824 F9Y jtl: Health Promotion International issn: 09574824 maglogo: N pubinfo: dt: Feb2021 vid: 36 iid: 1 pid: 622 pub: Oxford University Press / USA artinfo: ui: 149338996 149338996 149338996 10.1093/heapro/daaa034 149338996 ppf: 187 ppct: 9 formats: fmt: @attributes: type: P tig: atl: Effects of anxiety on preferences for generic medicines in Australia. aug: au: Barton, Belinda L Burke, Paul F Waller, David S affil: University of Technology Sydney, UTS Business School , Broadway, NSW 2007, Australia sug: subj: Anxiety Consumers Psychosocial Factors Affect Consumer Attitudes Product Acquisition Drugs, Prescription Economics Drugs, Generic Economics Human Australia Pharmacists Male Female Internet Physicians, Family Health Care Costs State-Trait Anxiety Inventory Psychological Tests Questionnaires Adult Logistic Regression Descriptive Statistics Adult: 19-44 years Male Female ab: Generic medicines have been available to consumers for ∼40 years, with varying degrees of uptake in different countries. Despite offering equivalent therapeutic qualities, generic medicines still struggle to be accepted by consumers. This study examines the role of a consumer's affective state and framing effects on the purchase of a branded versus a generic pharmaceutical product. These issues are examined in an experiment, with independent manipulations of consumer anxiety levels and the framing of generic alternatives by the pharmacist. The sample comprised 426 men and women within Australia who completed an online survey with a scenario of purchasing a pharmaceutical after visiting a General Practitioner. Results indicate that those consumers experiencing higher levels of anxiety and where the doctor prescribed the branded medicine are more likely to choose branded medicines over cheaper, generic alternatives. The effect of framing the generic alternative as either 'generic' or 'cheaper' was not significant. pubtype: Academic Journal doctype: questionnaire/scale research tables/charts Journal Article ougenre: Article language: English refInfo: holdings: @attributes: islocal: N |
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