Halkla Ġlişkilerde Kişisel Etki Modeli: Halkla Ġlişkiler Akademisyenlerinin Model Üzerine Değerlendirmeleri.
The personal influence model can be defined as establishing good relations between public officials, former bureaucrats, journalists who have a say, NGO executives, activists called primary stakeholder,in short, public relations practitioners who have a say in the society and successfully conducting...
| Publicado en: | Selcuk University Social Sciences Institute / Selçuk Üniversitesi Sosyal Bilimler Enstitüsü Dergisi no. 45; pp. 76 - 91 |
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| Autores principales: | , |
| Formato: | Artículo |
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Selcuk University Journal of Social Sciences Institute (SUSBED)
2021
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| Materias: | |
| Acceso en línea: | Ver este registro en EBSCOhost |
| fields | @attributes: recordID: 1 pdfLink: plink: https://search.ebscohost.com/login.aspx?direct=true&db=ssf&AN=150115610&site=ehost-live header: @attributes: shortDbName: ssf uiTerm: 150115610 longDbName: Social Sciences Full Text (H.W. Wilson) uiTag: AN controlInfo: bkinfo: jinfo: jid: 13021796 4V8P jtl: Selcuk University Social Sciences Institute / Selçuk Üniversitesi Sosyal Bilimler Enstitüsü Dergisi issn: 13021796 maglogo: N pubinfo: dt: 2021 iid: 45 pid: 34637 pub: Selcuk University Journal of Social Sciences Institute (SUSBED) artinfo: ui: 150115610 10.52642/susbed.898731 ppf: 76 ppct: 15 formats: tig: atl: Halkla Ġlişkilerde Kişisel Etki Modeli: Halkla Ġlişkiler Akademisyenlerinin Model Üzerine Değerlendirmeleri. aug: au: KOÇAK, Pınar GÜNER AKDAĞ, Mustafa affil: Öğretim Görevlisi Dr., Nevşehir Hacı Bektaş Veli Üniversitesi. Prof. Dr. Erciyes Üniversitesi. su: Türkiye Public officers Public relations Public works Bureaucracy Semi-structured interviews Sampling (Process) sug: subj: Public officers Public relations Public works Bureaucracy Türkiye Public Relations Agencies Semi-structured interviews Sampling (Process) keyword: Personal Influence Model Personal Influence Model Application Personal Influence Model in Turkey Kişisel Etki Modeli Kişisel Etki Modeli Uygulamaları Türkiye’de Kişisel Etki Modeli Personal Influence Model Personal Influence Model Application Personal Influence Model in Turkey Kişisel Etki Modeli Kişisel Etki Modeli Uygulamaları Türkiye’de Kişisel Etki Modeli ab: The personal influence model can be defined as establishing good relations between public officials, former bureaucrats, journalists who have a say, NGO executives, activists called primary stakeholder,in short, public relations practitioners who have a say in the society and successfully conducting public relations activities by benefiting from these relations when the institution needs it. Personal influence practices carried out in this context can be classified as hospitality relations, hosting, celebration of important days, conducting gift relations, and obtaining regular and up-to-date information about primary stakeholders. Considering the work related personal influence model in Turkey it is seen that literature is quite limited. Evaluations of Public Relations Academics regarding the applications of the personal influence model in public relations are the subject of this research. In this article, it is aimed to determine whether the personal impact model is applied in Turkey and to determine how it is applied if it is applied. Within the scope of the study, semi-structured interview questions were sent to the participants via e-mail and their answers were collected via e-mail. The academics interviewed in the study were selected according to the quota sampling and purposeful sampling techniques within the scope of the improbable sampling. 21 academics from 41 communication faculties were interviewed within the scope of the research. Attention has been paid to the work of academics in public relations departments. As a result, when the opinions of academics are evaluated, it can be stated that the practices of personal influence are compatible with Turkish culture and dynamics. Hospitality relations in Turkish culture, welcoming them in the best possible conditions, making them happy and satisfied when leaving overlap with hospitality relationships in the personal relationship model. pubtype: Academic Journal doctype: Article src: R language: Turkish refInfo: copyright: @attributes: flag: N holdings: @attributes: islocal: N |
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