Infrastructures of discovery: examining podcast ratings and rankings.
This article uses the case of podcasting to think through how elements and features like ratings, charts and other discovery mechanisms are at once part of the industrialization process and an arena where competing ideas about the industrialization of an emerging format play out. By looking at the t...
| Publicado en: | Cultural Studies Vol. 35; no. 4/5; pp. 728 - 750 |
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| Formato: | Artículo |
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Taylor & Francis Ltd
Jul-Sep2021
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| Acceso en línea: | Ver este registro en EBSCOhost |
| fields | @attributes: recordID: 1 pdfLink: plink: https://search.ebscohost.com/login.aspx?direct=true&db=hlh&AN=152096641&site=ehost-live header: @attributes: shortDbName: hlh uiTerm: 152096641 longDbName: Humanities International Complete uiTag: AN controlInfo: bkinfo: jinfo: jid: 09502386 05G jtl: Cultural Studies issn: 09502386 maglogo: N pubinfo: dt: Jul-Sep2021 vid: 35 iid: 4/5 pid: 377 pub: Taylor & Francis Ltd artinfo: ui: 152096641 10.1080/09502386.2021.1895246 ppf: 728 ppct: 22 formats: fmt: – @attributes: type: T – @attributes: type: P size: 1.4MB tig: atl: Infrastructures of discovery: examining podcast ratings and rankings. aug: au: Wade Morris, Jeremy affil: Media and Cultural Studies, Department of Communication Arts, University of Wisconsin–Madison Vilas Hall su: Podcasting Apple Inc. Spotify Technology SA Industrialization Cultural production sug: subj: Podcasting Apple Inc. Spotify Technology SA Industrialization Cultural production keyword: discovery infrastructure measurability platformization rankings ab: This article uses the case of podcasting to think through how elements and features like ratings, charts and other discovery mechanisms are at once part of the industrialization process and an arena where competing ideas about the industrialization of an emerging format play out. By looking at the twin problems of discoverability and measurability, I argue that ratings and reviews on platforms like Apple Podcasts are one of several means that podcasters, scammers, marketers, and users employ to engineer the discoverability of audio content. I introduce the concept of 'infrastructures of discovery' – the features, mechanisms, interfaces and pathways that serve to prepare, present and make cultural content searchable and legible – in the hope of exploring how rankings, ratings and other such mechanisms promote a particular view of industrialization and that emphasizes discoverability at the expense of other modes of cultural production. Given the prominent role platforms like Apple and Spotify now play as discovery hubs, the case of podcasting highlights how platformization is increasingly becoming the default method of distribution and how the need to be discoverable on these platforms raises technical and cultural challenges that ultimately affect podcasters and the content they create. pubtype: Academic Journal doctype: Article src: R language: English refInfo: copyright: @attributes: flag: Y custom: Copyright of Cultural Studies is the property of Taylor & Francis Ltd and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. item: Cultural Studies holder: Taylor & Francis Ltd dt: @attributes: year: 2021 holdings: @attributes: islocal: N |
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