Algorithmic photography: a case study of the Huawei Moon Mode controversy.
Moon Mode, an algorithmic program pre-installed on Huawei's flagship smartphone P30 Pro, intelligently detects and enhances images of the moon captured by the phone. A heated social media discussion was triggered after a Chinese tech critic interpreted Moon Mode as photoshopping/superimposing detail...
| Publicado en: | Media, Culture & Society Vol. 44; no. 4; pp. 690 - 706 |
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| Formato: | Artículo |
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Sage Publications, Ltd.
May2022
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| Acceso en línea: | Ver este registro en EBSCOhost |
| fields | @attributes: recordID: 1 pdfLink: plink: https://search.ebscohost.com/login.aspx?direct=true&db=ssf&AN=157356448&site=ehost-live header: @attributes: shortDbName: ssf uiTerm: 157356448 longDbName: Social Sciences Full Text (H.W. Wilson) uiTag: AN controlInfo: bkinfo: jinfo: jid: 01634437 MCS jtl: Media, Culture & Society issn: 01634437 maglogo: Y pubinfo: dt: May2022 vid: 44 iid: 4 pid: 2171 pub: Sage Publications, Ltd. artinfo: ui: 157356448 10.1177/01634437211064964 ppf: 690 ppct: 16 formats: tig: atl: Algorithmic photography: a case study of the Huawei Moon Mode controversy. aug: au: Zhang, Yuxing affil: University of Toronto, Canada su: Worldview Social media Photography Smartphones sug: subj: Worldview Social media Photography Smartphones keyword: algorithms artificial intelligence Huawei human-machine communication smartphone photography visuality algorithms artificial intelligence Huawei human-machine communication smartphone photography visuality ab: Moon Mode, an algorithmic program pre-installed on Huawei's flagship smartphone P30 Pro, intelligently detects and enhances images of the moon captured by the phone. A heated social media discussion was triggered after a Chinese tech critic interpreted Moon Mode as photoshopping/superimposing details onto the original shot. The controversy centered on the line between AI enhancement and superimposed alteration when black-boxed algorithms stand between the user/viewer and the world viewed. The controversy is analyzed, together with Huawei's marketing materials. Drawing on MacKenzie and Munster's idea of distributed invisuality, AI-enabled photography is examined as a multiplicative data-processing event that traverses hardware and software, eliding any singular, meta-observational position. The author argues that algorithmic photography can be understood as a dynamic event of algorithmic processuality, indicating a new form of human-nonhuman entanglement in meaning-making practices, which cannot be discussed under the rubric of indexical representation. pubtype: Academic Journal doctype: Article src: R language: English refInfo: copyright: @attributes: flag: N holdings: @attributes: islocal: N |
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