The Ambient Politics of Affective Computing.

Much attention to affective computing has focused on its alleged ability to "tap into human affects," a trope also foundational to broader theorizations about big‐data surveillance. What remains understudied and undertheorized is affective computing's social life, where interested parties contest an...

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Publicado en:Public Culture Vol. 34; no. 1; pp. 21 - 46
Autor principal: Wu, Angela Xiao
Formato: Artículo
Publicado: Duke University Press Jan2022
Materias:
Acceso en línea:Ver este registro en EBSCOhost
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        au: Wu, Angela Xiao
      su:
        Affective computing
        Sentiment analysis
        Collective action
        Virtual culture
        Social change
        China
      sug:
        subj:
          China
          Affective computing
          Sentiment analysis
          Collective action
          Virtual culture
          Social change
      keyword:
        affective governance
        digital activism
        emotion
        surveillance
      ab: Much attention to affective computing has focused on its alleged ability to "tap into human affects," a trope also foundational to broader theorizations about big‐data surveillance. What remains understudied and undertheorized is affective computing's social life, where interested parties contest and collude on its deployment. This essay traces how such portable technologies as sentiment analysis and "like" buttons wound up redefining collective action in China, which partly explains the conservative turn observed in Chinese online cultures since the mid‐2010s. It unpacks affective computing's ambient politics — the fraught processes whereby social actors aggressively repackage, reinterpret, and remediate these technologies to fit their agendas, changing social standards for denoting emotions along the way. This essay calls to reorient critical analysis of affective computing away from its design epistemics to its ambient politics and, in parallel, to shift the focus from interiorized subjects to conditions of collective existence.
      pubtype: Academic Journal
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    language: English
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