The Gym Membership Purchase Task: Early Evidence Towards Establishment of a Novel Hypothetical Purchase Task.
Hypothetical purchase tasks are a widely used tool to determine the reinforcing value of commodities, especially commodities which are difficult to deliver experimentally. Amazon Mechanical Turk users (N = 375) completed two novel hypothetical purchase tasks (quantity of purchase and probability of...
| Publicado en: | Psychological Record Vol. 72; no. 3; pp. 371 - 382 |
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| Autores principales: | , , , |
| Formato: | Artículo |
| Publicado: |
Springer Nature
Sep2022
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| Materias: | |
| Acceso en línea: | Ver este registro en EBSCOhost |
| fields | @attributes: recordID: 1 pdfLink: plink: https://search.ebscohost.com/login.aspx?direct=true&db=ssf&AN=158815762&site=ehost-live header: @attributes: shortDbName: ssf uiTerm: 158815762 longDbName: Social Sciences Full Text (H.W. Wilson) uiTag: AN controlInfo: bkinfo: jinfo: jid: 00332933 PSD jtl: Psychological Record issn: 00332933 maglogo: N pubinfo: dt: Sep2022 vid: 72 iid: 3 pid: 237 pub: Springer Nature artinfo: ui: 158815762 10.1007/s40732-021-00475-w ppf: 371 ppct: 11 formats: fmt: – @attributes: type: T – @attributes: type: P size: 358KB tig: atl: The Gym Membership Purchase Task: Early Evidence Towards Establishment of a Novel Hypothetical Purchase Task. aug: au: Brown, Jeremiah Washington, Wendy Donlin Stein, Jeffrey S. Kaplan, Brent A. affil: Center for Transformative Research on Health Behaviors, Fralin Biomedical Research Institute at VTC, Roanoke, VA, USA Department of Human Nutrition, Foods, and Exercise, Virginia Polytechnic Institute and State University, Blacksburg, VA, USA Department of Psychology, University of North Carolina, Wilmington, NC, USA Department of Family and Community Medicine, University of Kentucky, Lexington, KY, USA su: Economic demand Physical activity Value (Economics) Tasks Gymnasiums sug: subj: Economic demand Fitness and Recreational Sports Centers Physical activity Value (Economics) Tasks Gymnasiums keyword: Behavioral economics Demand Exercise Hypothetical purchase task Value of physical activity Behavioral economics Demand Exercise Hypothetical purchase task Value of physical activity ab: Hypothetical purchase tasks are a widely used tool to determine the reinforcing value of commodities, especially commodities which are difficult to deliver experimentally. Amazon Mechanical Turk users (N = 375) completed two novel hypothetical purchase tasks (quantity of purchase and probability of purchase) and other measures to estimate how much an individual values the opportunity to exercise in a gym. We examined correlations between demand indices generated by each task and measures related to physical activity. In addition, we compared rates of systematic and nonsystematic responding between the two tasks. Exploratory analyses of demand indices and measures of physical activity suggest initial evidence of construct validity for each task. When accounting for an order effect, the probability of purchase task generated significantly lower rates of nonsystematic responding compared to the quantity of purchase task (2.87% vs. 14.6%, respectively). We discuss how these results may inform improved construction of future hypothetical purchase tasks and implications for using likelihood and quantity purchase tasks. pubtype: Academic Journal doctype: Article src: R language: English refInfo: copyright: @attributes: flag: N holdings: @attributes: islocal: N |
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