Evaluating Categories From Experience: The Simple Averaging Heuristic.

We analyze how people form evaluative judgments about categories based on their experiences with category members. Prior research suggests that such evaluative judgments depend on some experience average but is unclear about the specific kind of average. We hypothesized that evaluations of categorie...

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Bibliographic Details
Published in:Journal of Personality & Social Psychology Vol. 121; no. 4; pp. 747 - 774
Main Authors: Woiczyk, Thomas K. A., Le Mens, Gaël
Format: Article
Published: American Psychological Association Oct2021
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Online Access:View this record in EBSCOhost