Sifting through the internet junk pile.
Before long, though, "link farmers" - who often call themselves "search engine optimisation experts' - figured out how to fool Google, too: by creating farms of pages that point to one another. In the Jorge Luis Borges short story "The Library of Babel", the narrator describes a library of apparentl...
| Publicado en: | Prospect no. 316; pp. 54 - 56 |
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| Formato: | Artículo |
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Prospect Publishing Limited
Apr2023
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| Acceso en línea: | Ver este registro en EBSCOhost |
| Sumario: | Before long, though, "link farmers" - who often call themselves "search engine optimisation experts' - figured out how to fool Google, too: by creating farms of pages that point to one another. In the Jorge Luis Borges short story "The Library of Babel", the narrator describes a library of apparently infinite size, composed of hexagonal galleries filled with bookshelves. In the late 1990s, the rise of the Google search engine revolutionised how people found their way round the sense and nonsense that is the global internet. |
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