Participant recruitment for paediatric research using social media: A practical 'how‐to' guide for researchers.
Aim: Social media platforms are being increasingly used to support participant recruitment into paediatric health‐related research. This study aimed to develop a multi‐phase approach for using social media as a recruitment strategy for paediatric research studies. Methods: The process was informed b...
| Publicado en: | Nutrition & Dietetics Vol. 80; no. 4; pp. 338 - 351 |
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| Autores principales: | , , , , , , |
| Formato: | review tables/charts Journal Article |
| Publicado: |
Wiley-Blackwell
Sep2023
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| Acceso en línea: | Ver este registro en EBSCOhost |
| fields | @attributes: recordID: 1 pdfLink: plink: https://search.ebscohost.com/login.aspx?direct=true&db=ccm&AN=171582985&site=ehost-live header: @attributes: shortDbName: ccm uiTerm: 171582985 longDbName: CINAHL Complete uiTag: AN controlInfo: bkinfo: dissinfo: jinfo: jid: 14466368 QMK jtl: Nutrition & Dietetics issn: 14466368 maglogo: Y pubinfo: dt: Sep2023 vid: 80 iid: 4 pid: 480 pub: Wiley-Blackwell place: Malden, Massachusetts artinfo: ui: 171582985 163541375 171582985 171582985 10.1111/1747-0080.12810 171582985 ppf: 338 ppct: 13 formats: fmt: – @attributes: type: T – @attributes: type: P tig: atl: Participant recruitment for paediatric research using social media: A practical 'how‐to' guide for researchers. aug: au: Lang, Sarah Day, Kaitlin Gallaher, Emma Jebeile, Hiba Collins, Clare E. Baur, Louise A. Truby, Helen affil: Department of Nutrition, Dietetics and Food, School of Clinical Sciences, Monash University, Notting Hill, Australia sug: subj: Pediatric Obesity Patient Selection Research Subject Recruitment Social Media Utilization Research Personnel Research, Dietetics Research Ethics Marketing Methods Advertising Methods Strategic Planning Communications Media Program Development Information Resources Researcher-Subject Relations Child Adolescence Checklists Health Services Accessibility Child: 6-12 years Adolescent: 13-18 years ab: Aim: Social media platforms are being increasingly used to support participant recruitment into paediatric health‐related research. This study aimed to develop a multi‐phase approach for using social media as a recruitment strategy for paediatric research studies. Methods: The process was informed by the authors' prior experiences recruiting for paediatric obesity‐related research studies, expertise in social media marketing and digital participant/ patient recruitment. Reflection on these experiences resulted in the iterative creation of a draft process which was further refined. A narrative literature review using a structured search was conducted to refine and augment the content and finalise the process. Results: A six‐phase recruitment approach was developed that includes: (i) plan for social media use as a recruitment strategy, (ii) explore relevant ethical considerations to protect the wellbeing of potentially vulnerable groups and create an ethical management plan, (iii) identify and understand the different target audiences and develop the advertising strategy, (iv) develop and design campaign content, (v) implement, monitor and iteratively refine the recruitment campaign, (vi) evaluate the campaign success. Potential activities and key considerations relevant for paediatric research are presented within each phase. Conclusion: Due to the widespread use and diverse characteristics of social media users, social media has the potential to disseminate details of research opportunities to community members who may otherwise not hear about, engage with, and potentially benefit from research participation. Researchers should collaborate with communication experts and target audiences to generate relevant and effective recruitment campaigns. Researchers should implement processes to protect vulnerable audiences' wellbeing at each stage of the process. Recruitment via social media may support wider community participation in research studies designed to improve young people's health. pubtype: Academic Journal doctype: review tables/charts Journal Article ougenre: Article language: English refInfo: holdings: @attributes: islocal: N |
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