Brand Böhme: Selling Mystical Texts to Böhme's Audience in Seventeenth-Century Amsterdam.
Amsterdam's booming book market famously paved the way for Jacob Böhme's works. Following the success of his Aurora , Janssonius in Amsterdam printed many other works by Böhme around 1640, not least for a German audience. Notably, Janssonius published a whole series of mystical treatises, not only b...
| Publicado en: | Quaerendo Vol. 53; no. 3/4; pp. 270 - 291 |
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| Formato: | Artículo |
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Brill Academic Publishers
2023
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| Acceso en línea: | Ver este registro en EBSCOhost |
| fields | @attributes: recordID: 1 pdfLink: plink: https://search.ebscohost.com/login.aspx?direct=true&db=hlh&AN=174474225&site=ehost-live header: @attributes: shortDbName: hlh uiTerm: 174474225 longDbName: Humanities International Complete uiTag: AN controlInfo: bkinfo: jinfo: jid: 00149527 C4O jtl: Quaerendo issn: 00149527 maglogo: Y pubinfo: dt: 2023 vid: 53 iid: 3/4 pid: 639 pub: Brill Academic Publishers artinfo: ui: 174474225 10.1163/15700690-bja10010 ppf: 270 ppct: 21 formats: fmt: – @attributes: type: T – @attributes: type: P size: 14.4MB tig: atl: Brand Böhme: Selling Mystical Texts to Böhme's Audience in Seventeenth-Century Amsterdam. aug: au: Pietsch, Andreas affil: University of Muenster, Münster, Germany su: Publishing Brand name products Catalogs Serial publication of books Monographic series Fonts & typefaces Amsterdam (Netherlands) Wittenberg (Saxony-Anhalt, Germany) sug: subj: Amsterdam (Netherlands) Wittenberg (Saxony-Anhalt, Germany) Publishing Brand name products Catalogs Serial publication of books Monographic series Fonts & typefaces keyword: Amsterdam publishers book market Familists Hendrik Niclaes Hiel Jacob Böhme Janssonius printing history ab: Amsterdam's booming book market famously paved the way for Jacob Böhme's works. Following the success of his Aurora , Janssonius in Amsterdam printed many other works by Böhme around 1640, not least for a German audience. Notably, Janssonius published a whole series of mystical treatises, not only by Böhme, but also by different authors, using Fraktur typefaces and a shared distinctive layout. In his sales catalogue, Janssonius then advertised the whole series as "Böhme's works". Obviously, Janssonius' marketing trick was aimed at selling these books to an audience familiar with Böhme. In line with Andrew Pettegree's compelling analysis of the impact of the book market in forming a "brand Luther" in sixteenth-century Wittenberg, so too can one speak of a "brand Böhme" in seventeenth-century Amsterdam. This article focuses on Janssonius' publishing house and will present new findings concerning books of the mentioned series that have remained unidentified up to now. In doing so, the article focuses on the function of layout and especially the use of Fraktur types in books printed in Amsterdam for a German audience. pubtype: Academic Journal doctype: Article src: R language: English refInfo: copyright: @attributes: flag: Y custom: Copyright of Quaerendo is the property of Brill Academic Publishers and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. item: Quaerendo holder: Brill Academic Publishers dt: @attributes: year: 2023 holdings: @attributes: islocal: N |
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