Tripadvisor Kullanıcılarının Türkçe ve İngilizce Yorumları Kapsamında Duygu Analizi Yöntemlerinin Karşılaştırmalı Analizi.

The aim of the research is to compare the sentiment analysis methods used to reveal and classify the emotional tendencies in Turkish and English comments of hotel users. Within purpose, classification algorithms such as Decision Tree and Random Forest from machine learning methods were used. The dat...

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Publicado en:Journal of Abant Social Sciences / Abant Sosyal Bilimler Dergisi Vol. 22; no. 2; pp. 901 - 917
Autores principales: Polat, Hıdır, Ağca, Yılmaz
Formato: Artículo
Publicado: Journal of Abant Social Sciences jul2022
Materias:
Acceso en línea:Ver este registro en EBSCOhost
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      dt: jul2022
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      pub: Journal of Abant Social Sciences
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        atl: Tripadvisor Kullanıcılarının Türkçe ve İngilizce Yorumları Kapsamında Duygu Analizi Yöntemlerinin Karşılaştırmalı Analizi.
      aug:
        au:
          Polat, Hıdır
          Ağca, Yılmaz
        affil: Tokat Gaziosmanpaşa Üniversitesi.
      su:
        Emotions
        Text mining
      sug:
        subj:
          Emotions
          Text mining
      keyword:
        data mining
        emotion analysis
        text mining
        User reviews
        duygu analizi
        Kullanıcı yorumları
        metin madenciliği
        TripAdvisor
        veri madenciliği
        data mining
        emotion analysis
        text mining
        User reviews
        duygu analizi
        Kullanıcı yorumları
        metin madenciliği
        TripAdvisor
        veri madenciliği
      ab: The aim of the research is to compare the sentiment analysis methods used to reveal and classify the emotional tendencies in Turkish and English comments of hotel users. Within purpose, classification algorithms such as Decision Tree and Random Forest from machine learning methods were used. The data was obtained from Tripadvisor tourism portal with web scraping/mining technique within the scope of this study, which shows quantitative research feature. A purposeful sampling method was used in this study. Emotion analysis, which is one of the text mining applications, was used to analyze the data. KNIME Analytics Platform was used in the data analysis process. As a result of the research, it was seen that the machine learning algorithms performed more effective classification than dictionary-based analysis. In addition, the machine learning algorithms produced more successful results in the Turkish language comments at the classification stage.
      pubtype: Academic Journal
      doctype: Article
      src: R
    language: Turkish
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