TOGG OTOMOBİLLERİ YOUTUBE VİDEO YORUMLARININ DUYGU ANALİZİ VE MAKİNE ÖĞRENME MODELİ İLE İNCELENMESİ.
Electric cars are currently more advantageous and popular compared to traditional cars due to their environmentally friendly nature. In collaboration with TOGG, Turkey has begun producing its electric car, generating excitement and curiosity among the public. Many individuals seek to satisfy their c...
| Publicado en: | International Anatolian Journal of Social Sciences / Uluslararasi Anadolu Sosyal Bilimler Dergisi Vol. 8; no. 1; pp. 15 - 36 |
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| Autor principal: | |
| Formato: | Artículo |
| Publicado: |
Uluslararasi Anadolu Sosyal Bilimler Dergisi
mar2024
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| Acceso en línea: | Ver este registro en EBSCOhost |
| fields | @attributes: recordID: 1 pdfLink: plink: https://search.ebscohost.com/login.aspx?direct=true&db=ssf&AN=176790558&site=ehost-live header: @attributes: shortDbName: ssf uiTerm: 176790558 longDbName: Social Sciences Full Text (H.W. Wilson) uiTag: AN controlInfo: bkinfo: jinfo: jid: 26199475 MZO4 jtl: International Anatolian Journal of Social Sciences / Uluslararasi Anadolu Sosyal Bilimler Dergisi issn: 26199475 maglogo: N pubinfo: dt: mar2024 vid: 8 iid: 1 pid: 69716 pub: Uluslararasi Anadolu Sosyal Bilimler Dergisi artinfo: ui: 176790558 10.47525/ulasbid.1398206 ppf: 15 ppct: 21 formats: tig: atl: TOGG OTOMOBİLLERİ YOUTUBE VİDEO YORUMLARININ DUYGU ANALİZİ VE MAKİNE ÖĞRENME MODELİ İLE İNCELENMESİ. aug: au: POLATGİL, Mesut affil: Sivas Cumhuriyet Üniversitesi, Şarkışla Uygulamalı Bilimler Y.O. su: Social media Sentiment analysis Machine learning Electric automobiles Smart devices sug: subj: Social media Sentiment analysis Machine learning Electric automobiles Smart devices keyword: Electric Car Machine Learning Sentiment Analysis YouTube Duygu Analizi Elektrikli Otomobil Makine Öğrenmesi TOGG Electric Car Machine Learning Sentiment Analysis YouTube Duygu Analizi Elektrikli Otomobil Makine Öğrenmesi TOGG ab: Electric cars are currently more advantageous and popular compared to traditional cars due to their environmentally friendly nature. In collaboration with TOGG, Turkey has begun producing its electric car, generating excitement and curiosity among the public. Many individuals seek to satisfy their curiosity by watching videos and engaging in discussions on social media. Furthermore, the comments left on each video and the interactions among users have resulted in a significant amount of data. This study aims to investigate social media user perceptions related to TOGG cars. In this context, comments left by users on the top three most-watched videos on the YouTube platform were analyzed, and sentiment analysis of these comments was conducted. The analysis revealed that the majority of comments related to TOGG were predominantly positive. It was determined that consumers perceive TOGG more as a smart device than just an automobile, consistent with the claims made by the company. This finding is one of the significant outcomes of the study. Finally, sentiment classification using machine learning algorithms achieved a classification success rate of approximately 85%. It is believed that this study will provide valuable information to both TOGG company officials and individuals considering purchasing TOGG cars. pubtype: Academic Journal doctype: Article src: R language: Turkish refInfo: copyright: @attributes: flag: N holdings: @attributes: islocal: N |
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