Selling Crime by Subscription: W. M. Jackson and the Club de Novelas Laberinto/Clube de Novelas Labirinto.

Detective fiction became a popular, and profitable, literary genre in Latin America during the twentieth century. This rise to prominence can be attributed to many factors, but one of the most salient is the rapid development and expansion of the Latin American publishing industry. In this paper I e...

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Publicado en:Hispanic Review Vol. 92; no. 3; pp. 401 - 419
Autor principal: Benedict, Nora
Formato: Artículo
Publicado: University of Pennsylvania Press Summer2024
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Acceso en línea:Ver este registro en EBSCOhost
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        atl: Selling Crime by Subscription: W. M. Jackson and the Club de Novelas Laberinto/Clube de Novelas Labirinto.
      aug:
        au: Benedict, Nora
        affil: University of Georgia
      su:
        Mystery fiction
        Literary form
        Popular fiction
        Book clubs (Discussion groups)
        History of publishing
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          Mystery fiction
          Literary form
          Popular fiction
          Book clubs (Discussion groups)
          History of publishing
      keyword:
        Book Clubs
        Círculo Literario
        Club De Novelas Laberinto
        Clube De Novelas Labirinto
        Detective Fiction
        Latin America
        Nora C. Benedict
        Publishing History
        Subscription Publishing
        W. M. Jackson
      ab: Detective fiction became a popular, and profitable, literary genre in Latin America during the twentieth century. This rise to prominence can be attributed to many factors, but one of the most salient is the rapid development and expansion of the Latin American publishing industry. In this paper I examine how one publishing house, W. M. Jackson, capitalized on these trends through the development of a book-of-the-month club centered on detective fiction: the Club de Novelas Laberinto in Mexico and Argentina and its sister organization, the Clube de Novelas Labirinto in Brazil. In particular, I show how this club accentuates W. M. Jackson's keen eye for profitable business models in book publishing as well as this firm's talent for identifying marketable trends in literature.
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