Polarized framing of scientific uncertainty during COVID-19 pandemic in Morocco.
Examining the representation of COVID-19-related scientific uncertainty in Moroccan media, this paper investigated how legacy and social media's framing of scientific uncertainty contributed to shaping public opinion regarding public decision-making orientations. For this aim, Al Ouala TV and 2 M TV...
| Publicado en: | Atlantic Journal of Communication Vol. 33; no. 1; pp. 50 - 71 |
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| Autores principales: | , |
| Formato: | Artículo |
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Taylor & Francis Ltd
Jan-Mar2025
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| Acceso en línea: | Ver este registro en EBSCOhost |
| fields | @attributes: recordID: 1 pdfLink: plink: https://search.ebscohost.com/login.aspx?direct=true&db=hlh&AN=181985413&site=ehost-live header: @attributes: shortDbName: hlh uiTerm: 181985413 longDbName: Humanities International Complete uiTag: AN controlInfo: bkinfo: jinfo: jid: 15456870 U8J jtl: Atlantic Journal of Communication issn: 15456870 maglogo: Y pubinfo: dt: Jan-Mar2025 vid: 33 iid: 1 pid: 377 pub: Taylor & Francis Ltd artinfo: ui: 181985413 10.1080/15456870.2024.2370274 ppf: 50 ppct: 21 formats: fmt: – @attributes: type: T – @attributes: type: P size: 499KB tig: atl: Polarized framing of scientific uncertainty during COVID-19 pandemic in Morocco. aug: au: Zag, Hicham Mifdal, Mohamed affil: Laboratory of Translation Studies, Communication, and Literature (TCL), Chouaib Doukkali University, El jadida, Morocco su: Social media COVID-19 pandemic Polarization (Social sciences) Health policy Content analysis sug: subj: Social media COVID-19 pandemic Polarization (Social sciences) Health policy Content analysis ab: Examining the representation of COVID-19-related scientific uncertainty in Moroccan media, this paper investigated how legacy and social media's framing of scientific uncertainty contributed to shaping public opinion regarding public decision-making orientations. For this aim, Al Ouala TV and 2 M TV were selected among traditional media channels for their wide viewership and governmental stance. Additionally, various social media platforms were selected based on their active role in COVID-19 discourse. Using a purposive sampling method, a qualitative analysis was conducted on media coverage of COVID-19, focusing on the framing of uncertainties surrounding virus transmission, face mask usage, and vaccination between March 1, 2020 and July 30, 2022. Drawing on framing theory-based content analysis, the study found that the media framing did not allow for resolving the complexities involved in communicating scientific uncertainty and corresponding public decisions. The active use of social media has actually fostered affective polarization in the related context of fear, worry, and distrust, increasing resistance to public decision-making orientations and negatively impacting perceptions and motivations to respond to COVID-19 measures. Implications for public health communication and policy are discussed. pubtype: Academic Journal doctype: Article src: R language: English refInfo: copyright: @attributes: flag: Y custom: Copyright of Atlantic Journal of Communication is the property of Taylor & Francis Ltd and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. item: Atlantic Journal of Communication holder: Taylor & Francis Ltd dt: @attributes: year: 2025 holdings: @attributes: islocal: N |
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