BLAKE'S PUBLIC ADDRESSES.

Blake never delivered a public speech but he produced several written addresses "To the Public." These include his prospectus of 1793 listing for sale his "illuminated books;" the advertising material he created for his 1809 exhibition and his engraving of Chaucer's Canterbury Pilgrims; and his unpu...

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Published in:Litteraria Pragensia: Studies in Literature & Culture Vol. 34; no. 68; pp. 131 - 151
Main Author: Duff, David
Format: Article
Published: Charles University Prague, Faculty of Arts 2024
Subjects:
Online Access:View this record in EBSCOhost
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        atl: BLAKE'S PUBLIC ADDRESSES.
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        au: Duff, David
      su:
        Mission statements
        Proclamations
        Advertising
        Exhibitions
        Heaven
      sug:
        subj:
          Mission statements
          Proclamations
          Advertising
          Exhibitions
          Heaven
      keyword:
        advertising
        engraving
        exhibition
        printing
        proclamation
        prospectus
        public
        subscription
        William Blake
      ab: Blake never delivered a public speech but he produced several written addresses "To the Public." These include his prospectus of 1793 listing for sale his "illuminated books;" the advertising material he created for his 1809 exhibition and his engraving of Chaucer's Canterbury Pilgrims; and his unpublished "Public Address" (c.1810), which expands his Chaucer prospectuses into an artistic mission statement. This article explains how prospectus-writing taught Blake the language of proclamation that became a key part of his creative repertoire. This shaped not only his promotional writings but also literary works like The Marriage of Heaven and Hell and Jerusalem, discussed briefly here. The article ends by suggesting that Blake's transformation of this now largely forgotten genre mirrors that of other Romantic writers, notably Wordsworth, whose "Prospectus" to The Recluse Blake copied out by hand. His development of the "public address" element of the prospectus is also a powerful example of the revaluation of public utterance which this special issue explores.
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