Willingness to Boycott Russian Goods in China: How Political Ideology Shapes Consumer Preferences in an Authoritarian Context.

Who is likely to engage in Anti-Russian boycotts in China? While existing literature focuses on ethnocentrism and nationalism as drivers of political consumerism, this article explores political boycotts that contradict the dominant discourse of the Chinese Communist Party. Drawing on original surve...

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Published in:Journal of Contemporary China Vol. 34; no. 155; pp. 841 - 861
Main Authors: Yoxon, Barbara, Bai, Xue, Turcsányi, R. Q.
Format: Article
Published: Taylor & Francis Ltd Sep2025
Subjects:
Online Access:View this record in EBSCOhost
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      dt: Sep2025
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      pub: Taylor & Francis Ltd
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        10.1080/10670564.2024.2427941
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        atl: Willingness to Boycott Russian Goods in China: How Political Ideology Shapes Consumer Preferences in an Authoritarian Context.
      aug:
        au:
          Yoxon, Barbara
          Bai, Xue
          Turcsányi, R. Q.
        affil:
          Lancaster University, UK
          Palacky University Olomouc, Czech Republic
          Central European Institute of Asian Studies, Slovakia
      su:
        China
        Chinese Communist Party
        Ideology
        Consumer preferences
        Authoritarianism
        Political systems
        Boycotts
        Liberalism
      sug:
        subj:
          Ideology
          Consumer preferences
          Authoritarianism
          Political systems
          Boycotts
          Liberalism
          China
          Chinese Communist Party
      keyword:
        boycott
        political consumerism
        political ideology
        political participation
        Russia
        Ukraine
        boycott
        political consumerism
        political ideology
        political participation
        Russia
        Ukraine
      ab: Who is likely to engage in Anti-Russian boycotts in China? While existing literature focuses on ethnocentrism and nationalism as drivers of political consumerism, this article explores political boycotts that contradict the dominant discourse of the Chinese Communist Party. Drawing on original survey data, the article uses two ideological dimensions—social authoritarianism and attitudes to economic organisation – to delineate three distinct ideological leanings in China: liberalism, the New Left and neo-authoritarianism. The article demonstrates that liberals are more likely than others to support the boycott of Russian products. Additionally, all three groups are more willing to boycott Russian goods if they hold egalitarian attitudes. The findings shed light on the causes of anti-Russian sentiment in China and its likely implications for the Russian economy.
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      doctype: Article
      src: R
    language: English
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