Latent target groups—A methodological contribution of social identities to policy design research.

Research on policy design underscores the importance of accurately identifying target groups to effectively design policy measures that change individual behavior, address societal problems, and achieve policy objectives. However, empirical research on the composition and characteristics of target g...

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Publicado en:Policy Studies Journal Vol. 53; no. 3; pp. 774 - 795
Autores principales: Hornung, Johanna, Bandelow, Nils C., Olvermann, Madita
Formato: Artículo
Publicado: Wiley-Blackwell Aug2025
Materias:
Acceso en línea:Ver este registro en EBSCOhost
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      dt: Aug2025
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        atl: Latent target groups—A methodological contribution of social identities to policy design research.
      aug:
        au:
          Hornung, Johanna
          Bandelow, Nils C.
          Olvermann, Madita
        affil:
          Institute of Political Studies, University of Lausanne, Lausanne, Switzerland, Lausanne, Switzerland
          Institute of Comparative Politics and Public Policy, TU Braunschweig, Braunschweig, Germany
          Industrial/Organizational and Social Psychology, TU Braunschweig, Braunschweig, Germany
      su:
        Group identity
        Nutrition policy
        Social policy
        Empirical research
        Design research
      sug:
        subj:
          Group identity
          Nutrition policy
          Social policy
          Empirical research
          Design research
      keyword:
        food policy
        latent class analysis (LCA)
        mobility policy
        policy instruments
        policy mixes
        social construction
        social identities in the policy process (SIPP)
        análisis de clases latentes (ACV)
        combinaciones de políticas
        Construcción social
        identidades sociales en el proceso de políticas (SIPP)
        instrumentos de política
        política alimentaria
        política de movilidad
        政策工具
        政策组合
        政策过程中的社会身份(SIPP)
        流动政策
        潜在类别分析(LCA)
        社会建构
        粮食政策
        food policy
        latent class analysis (LCA)
        mobility policy
        policy instruments
        policy mixes
        social construction
        social identities in the policy process (SIPP)
        análisis de clases latentes (ACV)
        combinaciones de políticas
        Construcción social
        identidades sociales en el proceso de políticas (SIPP)
        instrumentos de política
        política alimentaria
        política de movilidad
        政策工具
        政策组合
        政策过程中的社会身份(SIPP)
        流动政策
        潜在类别分析(LCA)
        社会建构
        粮食政策
      ab: Research on policy design underscores the importance of accurately identifying target groups to effectively design policy measures that change individual behavior, address societal problems, and achieve policy objectives. However, empirical research on the composition and characteristics of target groups is rare and primarily draws on a commonly used typology to highlight the social construction of target groups. Tying in with and adding to this strand of research, this article brings forward the conceptual idea to use a perspective on social identities to shed light on the internal heterogeneity of target groups. It combines this with a methodological call for applying Latent Class Analysis (LCA) in policy design research to identify latent target groups that are based on different social identifications and exhibit different preferences for policy measures. We argue that capturing these latent target groups empirically is relevant to designing policies effectively, as these target groups are driven by different identities; therefore, they behave differently and favor different policies. This has implications for policy design research and the design of policies itself.
      pubtype: Academic Journal
      doctype: Article
      src: R
    language: English
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