Post Birth Control Syndrome Narratives on TikTok: A Content Analysis.
Objective: We aimed to examine how TikTok videos tagged with #postbirthcontrolsyndrome (PBCS) made by different types of creators communicate health risks and coping strategies, using the Extended Parallel Process Model (EPPM) to assess threat, fear, and efficacy appeals. Methods: We conducted a con...
| Publicado en: | Perspectives on Sexual & Reproductive Health Vol. 57; no. 3; pp. 423 - 430 |
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| Autores principales: | , |
| Formato: | research tables/charts Journal Article |
| Publicado: |
Wiley-Blackwell
Sep2025
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| Acceso en línea: | Ver este registro en EBSCOhost |
| fields | @attributes: recordID: 1 pdfLink: plink: https://search.ebscohost.com/login.aspx?direct=true&db=ccm&AN=187860186&site=ehost-live header: @attributes: shortDbName: ccm uiTerm: 187860186 longDbName: CINAHL Complete uiTag: AN controlInfo: bkinfo: dissinfo: jinfo: jid: 15386341 K87 jtl: Perspectives on Sexual & Reproductive Health issn: 15386341 maglogo: Y pubinfo: dt: Sep2025 vid: 57 iid: 3 pid: 480 pub: Wiley-Blackwell place: Malden, Massachusetts artinfo: ui: 187860186 186307600 187860186 187860186 10.1111/psrh.70026 187860186 ppf: 423 ppct: 7 formats: fmt: – @attributes: type: T – @attributes: type: P tig: atl: Post Birth Control Syndrome Narratives on TikTok: A Content Analysis. aug: au: Pfender, Emily J. Fowler, Leah R. affil: Department of OB/GYN, University of Pennsylvania, Philadelphia Pennsylvania,, USA sug: subj: Contraceptive Agents, Hormonal Adverse Effects Social Media Narratives Coping Consumer Health Information Reproductive Health Sexual Health Fear Evaluation Risk Assessment Human Quantitative Studies Content Analysis Videorecording Mann-Whitney U Test Data Analysis Software Descriptive Statistics ab: Objective: We aimed to examine how TikTok videos tagged with #postbirthcontrolsyndrome (PBCS) made by different types of creators communicate health risks and coping strategies, using the Extended Parallel Process Model (EPPM) to assess threat, fear, and efficacy appeals. Methods: We conducted a content analysis of the top 100 TikTok videos using the hashtag #postbirthcontrolsyndrome by coding videos for EPPM variables (threat, fear, efficacy), creator type (healthcare provider, content creator, regular user), and engagement metrics (likes, comments, saves). Results: Content creators frequently portrayed PBCS as severe (40/49) and highlighted side effects (44/49). Healthcare providers emphasized that PBCS is common (13/33) and provided management strategies (14/33; e.g., tips after discontinuing hormonal contraception). Videos describing severe symptoms received higher comments. Preparatory strategy videos garnered more saves. Discussion: PBCS content on TikTok often uses fear‐based messaging with limited efficacy information, which may influence contraceptive decisions. Differences in framing between creators and providers suggest a need for more evidence‐based communication. Engagement trends indicate that both fear appeals and actionable advice drive more user interaction, reinforcing the importance of balancing emotional salience with credible guidance in social media health messaging. pubtype: Academic Journal doctype: research tables/charts Journal Article ougenre: Article language: English refInfo: holdings: @attributes: islocal: N |
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