Health consumers' emotional responses toward asthma videos on YouTube are influenced by time since posting, number of tags, subject of content and the emotional tone.
Background: Social media platforms and user‐generated videos have become important channels and resources for health consumers seeking information and learning about asthma management. Objectives: This study examined the characteristics of asthma‐related videos on YouTube, health consumers' emotiona...
| Publicado en: | Health Information & Libraries Journal Vol. 42; no. 3; pp. 361 - 374 |
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| Autores principales: | , , , |
| Formato: | research tables/charts Journal Article |
| Publicado: |
Wiley-Blackwell
Sep2025
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| Acceso en línea: | Ver este registro en EBSCOhost |
| fields | @attributes: recordID: 1 pdfLink: plink: https://search.ebscohost.com/login.aspx?direct=true&db=ccm&AN=190912167&site=ehost-live header: @attributes: shortDbName: ccm uiTerm: 190912167 longDbName: CINAHL Complete uiTag: AN controlInfo: bkinfo: dissinfo: jinfo: jid: 14711834 EVZ jtl: Health Information & Libraries Journal issn: 14711834 maglogo: Y pubinfo: dt: Sep2025 vid: 42 iid: 3 pid: 480 pub: Wiley-Blackwell place: Malden, Massachusetts artinfo: ui: 190912167 184062320 190912167 190912167 10.1111/hir.12570 190912167 ppf: 361 ppct: 13 formats: tig: atl: Health consumers' emotional responses toward asthma videos on YouTube are influenced by time since posting, number of tags, subject of content and the emotional tone. aug: au: Wang, Yanyan Zhang, Jin Yan, Xiaohan Omwando, Benjamin Ombati affil: School of Information Resource Management, Renmin University of China, Beijing, China sug: subj: Social Media Asthma Therapy Asthma Psychosocial Factors Videorecording Consumer Health Information Emotions Disease Attributes Consumer Attitudes Attitude to Health Human Funding Source China Sentiment Analysis Multimethod Studies Regression Interrater Reliability Communication Descriptive Statistics ab: Background: Social media platforms and user‐generated videos have become important channels and resources for health consumers seeking information and learning about asthma management. Objectives: This study examined the characteristics of asthma‐related videos on YouTube, health consumers' emotional responses to these videos and explored the video attributes influencing their emotional responses and attitudes toward asthma‐related content. Methods: The study employed manual subject analysis, sentiment analysis, descriptive statistical analysis and regression modelling. Results: The most popular content categories were Treatment, Prevention and Cause & Pathophysiology. Consumer interactions confirmed interest in Treatment. The time since posting, the number of tags, the subject of content and the general tone (positive/neutral/negative) of a video influenced whether it elicited positive or negative emotions. Discussion: The consumer interactions might indicate interest in a content category, but the analysis might show negative attitudes to that content. 'Sign & Symptom' content can reduce the positive emotional responses, and 'Cause & Pathophysiology' content can raise the negative emotional responses, thus reducing the consumers' expression of positive attitudes in different ways. Conclusion: The content priorities of video creators and health consumers differed, and keeping the emotional tone positive appears important for fostering positive emotional responses and attitudes. pubtype: Academic Journal doctype: research tables/charts Journal Article ougenre: Article language: English refInfo: holdings: @attributes: islocal: N |
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