Discrepancies Between Disease Burden and Digital Search Interest in Dermatology: A Nationwide Google Trends Analysis from Türkiye.

Aim: To examine the correspondence between the burden of dermatological diseases, measured by disability-adjusted life years (DALYs), and public interest reflected in Google Trends (GTs) search activity in Türkiye, to provide evidence-based contributions for the development of effective public healt...

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Publicado en:Turkish Journal of Dermatology / Türk Dermatoloji Dergisi Vol. 20; no. 1; pp. 17 - 25
Autores principales: Atılan, Ahmet Uğur, Çetin, Niyazi
Formato: equations & formulas research tables/charts Journal Article
Publicado: Galenos Yayinevi Tic. LTD. STI 2026
Acceso en línea:Ver este registro en EBSCOhost
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      jtl: Turkish Journal of Dermatology / Türk Dermatoloji Dergisi
      issn: 13077635
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      dt: 2026
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      pub: Galenos Yayinevi Tic. LTD. STI
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        atl: Discrepancies Between Disease Burden and Digital Search Interest in Dermatology: A Nationwide Google Trends Analysis from Türkiye.
      aug:
        au:
          Atılan, Ahmet Uğur
          Çetin, Niyazi
        affil: Department of Dermatology and Venereology Pamukkale University Faculty of Medicine, Denizli, Türkiye
      sug:
        subj:
          Skin Diseases Epidemiology
          Disability-Adjusted Life Years
          Web Search Engines
          Internet Searching
          Public Health
          Consumer Health Information
          Information Seeking Behavior Evaluation
          Human
          Turkiye
          Acne Vulgaris
          Spearman's Rank Correlation Coefficient
          Dermatitis
          Psoriasis
          Pruritus
          Melanoma
          Carcinoma, Squamous Cell
          Carcinoma, Basal Cell
          Correlational Studies
          Global Burden of Disease
          Scabies
          Dermatomycoses
          Skin Diseases, Infectious
          Virus Diseases
          Alopecia Areata
          Bacterial Infections
          Urticaria
          Pressure Ulcer
          Comparative Studies
          Nonparametric Statistics
          Descriptive Statistics
          Confidence Intervals
          Association (Research)
      ab: Aim: To examine the correspondence between the burden of dermatological diseases, measured by disability-adjusted life years (DALYs), and public interest reflected in Google Trends (GTs) search activity in Türkiye, to provide evidence-based contributions for the development of effective public health strategies. Materials and Methods: DALY estimates for 14 dermatological conditions were obtained from the Global Burden of Disease 2021 database. GTs scores for both medical and lay terms, derived from the Turkish Dermatology Association's patient brochures, were retrieved from January 2021 to May 2025. Relative search volume (RSV) values were normalized to those for acne vulgaris. Associations between DALY burden and search interest were assessed using Spearman's correlation coefficient. Results: A positive correlation was observed between DALY burden and search interest (Spearman's correlation coefficient ρ = 0.60; P = 0.024). Acne vulgaris demonstrated a close alignment between the DALY rate (63.37 per 100,000) and the RSV value (76). Conditions with high DALY burden but low visibility included dermatitis (DALY rate = 113.24; RSV value = 8) and psoriasis (DALY rate = 66.6; RSV value = 16). Conversely, pruritus and scabies showed disproportionately high search interest relative to their DALY burden. Malignant melanoma (DALY rate = 18.5; RSV value = 3), squamous cell carcinoma (DALY rate = 14.37; RSV value = 1), and basal cell carcinoma (DALY rate = 0.01; RSV value = 1) had minimal digital visibility despite their clinical importance. Conclusion: Google search activity captures only part of the epidemiological landscape of dermatological disease in Türkiye. Symptom-driven or highly visible conditions receive substantial attention, while chronic inflammatory diseases and dermatological malignancies remain markedly underrepresented. These discrepancies indicate missed opportunities for targeted awareness and early detection strategies, particularly for skin cancers where timely presentation is essential.
      pubtype: Academic Journal
      doctype:
        equations & formulas
        research
        tables/charts
        Journal Article
      ougenre: Article
    language: English
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