Cover Image
QR Code

RELIGIOUS APPROPRIATION: ARTIFICIAL INTELLIGENCE-DRIVEN POLITICAL CAMPAIGN ALGORITHM TRAP.

The manipulation of political campaign algorithms based on religious elements controlled by Artificial Intelligence (AI) has led to the systematic appropriation of religion. However, this phenomenon remains underexplored in scholarly discussions. In response to these gaps, this study adopts a qualit...

Full description

Published in:Journal for the Study of Religions & Ideologies Vol. 25; no. 73; pp. 67 - 85
Main Authors: FERNANDO, HENKY, GALUH LARASATI, YUNIAR, EFENDI, ZAKARIA, AL FIRDHA HANIM, MEYSELLA, RIF’AHHASANIY, NUR
Format: Article
Published: S.A.C.R.I. The Academic Society for the Research of Religions & Ideologies Spring2026
Subjects:
Artificial intelligence
Political campaigns
Elections
Memes
Religions
Visual communication
Intelligent agents
Algorithmic bias
Indonesia
Online Access:View this record in EBSCOhost
fields @attributes:
  recordID: 1
pdfLink:
plink: https://search.ebscohost.com/login.aspx?direct=true&db=hlh&AN=192213245&site=ehost-live
header:
  @attributes:
    shortDbName: hlh
    uiTerm: 192213245
    longDbName: Humanities International Complete
    uiTag: AN
  controlInfo:
    bkinfo:
    jinfo:
      jid:
        15830039
        1CSK
      jtl: Journal for the Study of Religions & Ideologies
      issn: 15830039
      maglogo: N
    pubinfo:
      dt: Spring2026
      vid: 25
      iid: 73
      pid: 24535
      pub: S.A.C.R.I. The Academic Society for the Research of Religions & Ideologies
    artinfo:
      ui: 192213245
      ppf: 67
      ppct: 18
      formats:
        fmt:
          @attributes:
            type: P
            size: 2.7MB
      tig:
        atl: RELIGIOUS APPROPRIATION: ARTIFICIAL INTELLIGENCE-DRIVEN POLITICAL CAMPAIGN ALGORITHM TRAP.
      aug:
        au:
          FERNANDO, HENKY
          GALUH LARASATI, YUNIAR
          EFENDI, ZAKARIA
          AL FIRDHA HANIM, MEYSELLA
          RIF’AHHASANIY, NUR
        affil:
          Universitas Gadjah Mada, Faculty of Cultural Sciences, Yogyakarta, Indonesia.
          Universitas Gadjah Mada, Center for Religious and Cross-Cultural Studies, Yogyakarta, Indonesia.
      su:
        Artificial intelligence
        Political campaigns
        Elections
        Memes
        Religions
        Visual communication
        Intelligent agents
        Algorithmic bias
        Indonesia
      sug:
        subj:
          Indonesia
          Artificial intelligence
          Political campaigns
          Elections
          Memes
          Religions
          Visual communication
          Intelligent agents
          Algorithmic bias
      keyword:
        Algorithm
        Artificial Intelligence (AI)
        Digital communication
        Political campaign
        Religious appropriation
      ab: The manipulation of political campaign algorithms based on religious elements controlled by Artificial Intelligence (AI) has led to the systematic appropriation of religion. However, this phenomenon remains underexplored in scholarly discussions. In response to these gaps, this study adopts a qualitative descriptive approach using a case study method. Data were collected through intensive analysis of online news content published between May 30 and June 21, 2025, using the keyword "Religion and political campaign algorithms in Indonesia 2024" via the Google search engine. The findings of this study reveal three key contexts regarding the manipulation of political campaign algorithms rooted in religious elements. First, religion-themed memes were frequently disseminated to undermine the image of political opponents. Second, bot accounts were commonly deployed to generate religious narratives on a massive scale. Third, public resistance emerged, indicating an epistemological tension surrounding the manipulation of religious content in political campaigns. The significance of this study lies in its exploration of the theological implications of manipulative AI use within the landscape of digital political communication.
      pubtype: Academic Journal
      doctype: Article
      src: R
    language: English
    refInfo:
    copyright:
      @attributes:
        flag: Y
      custom: Copyright of Journal for the Study of Religions & Ideologies is the property of S.A.C.R.I. The Academic Society for the Research of Religions & Ideologies and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use.
      item: Journal for the Study of Religions & Ideologies
      holder: S.A.C.R.I. The Academic Society for the Research of Religions & Ideologies
      dt:
        @attributes:
          year: 2026
    holdings:
      @attributes:
        islocal: N