Personas: A market segmentation approach to describe physical activity behavior in autistic populations using the capability, opportunity, motivation, behavior (COM-B) framework.
Physical activity, defined as "any bodily movement produced by skeletal muscle that results in energy expenditure" has the potential to mitigate some of the high rates of noncommunicable diseases, which autistic individuals are more susceptible to than are their peers; however, physical inactivity r...
| Publicado en: | Health Marketing Quarterly Vol. 43; no. 1; pp. 28 - 41 |
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| Autores principales: | , , , |
| Formato: | research tables/charts Journal Article |
| Publicado: |
Taylor & Francis Ltd
Jan-Mar2026
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| Acceso en línea: | Ver este registro en EBSCOhost |