HOMO CONNECTUS AND FANDOM ACTIVISM: Fansumers as Cultural Transmitters.
The transformation of fandom in the age of digital media and hyperconnectivity calls for renewed scholarly attention. Earlier studies of participatory culture highlighted the role of the "prosumer," who blurs the boundary between production and consumption. This special section shifts the focus to t...
| Publicado en: | Kritika Kultura no. 49; pp. 178 - 193 |
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| Autores principales: | , |
| Formato: | Artículo |
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Kritika Kultura
Mar2026
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| Acceso en línea: | Ver este registro en EBSCOhost |
| fields | @attributes: recordID: 1 pdfLink: plink: https://search.ebscohost.com/login.aspx?direct=true&db=hlh&AN=194559615&site=ehost-live header: @attributes: shortDbName: hlh uiTerm: 194559615 longDbName: Humanities International Complete uiTag: AN controlInfo: bkinfo: jinfo: jid: 20946937 786B jtl: Kritika Kultura issn: 20946937 maglogo: N pubinfo: dt: Mar2026 iid: 49 pid: 51553 pub: Kritika Kultura artinfo: ui: 194559615 ppf: 178 ppct: 15 formats: fmt: @attributes: type: P size: 1.5MB tig: atl: HOMO CONNECTUS AND FANDOM ACTIVISM: Fansumers as Cultural Transmitters. aug: au: Ahn, Soongbeum Roy, Ratan Kumar affil: Kyung Hee University South Asian University su: Activism Digital media Popular culture sug: subj: Activism Digital media Popular culture keyword: cultural transmitter fandom activisim fansumer Hallyu Homo Connectus ab: The transformation of fandom in the age of digital media and hyperconnectivity calls for renewed scholarly attention. Earlier studies of participatory culture highlighted the role of the "prosumer," who blurs the boundary between production and consumption. This special section shifts the focus to the concept of the "fansumer," which captures a more specific mode of engagement in which emotionally invested fans mobilize coordinated consumption and activities to shape cultural visibility, influence market outcomes, and practice fandom activism. Fans also actively generate new cultural forms and position themselves as agents of communication, thereby amplifying the dynamism of the global popular culture scene. These practices are enabled by the condition of "Homo Connectus," a persistently networked subject whose everyday communication, cognition, and cultural participation are deeply embedded within digital platforms and algorithmically structured environments. Within such ecosystems, fans operate both individually and collectively as interconnected nodes that circulate meanings, values, and cultural symbols. The global rise of Hallyu (Korean Wave) provides a particularly vivid illustration of this transformation, as K-fandom communities have redefined what it means to participate in fandom in the digital era. This special section of Kritika Kultura, "Homo Connectus and Fandom Activism: Fansumers as Cultural Transmitters," brings together nine contributions that collectively demonstrate how fandom operates as a vital cultural force, capable of reshaping aesthetics, markets, politics, and social identities. Together, these contributions highlight how fandom is a site of both empowerment and contradiction, capable of generating hybrid cultures, feminist imaginations, and political solidarities, while also producing tensions such as market distortion and algorithmic co-optation. pubtype: Academic Journal doctype: Article src: R language: English refInfo: copyright: @attributes: flag: Y custom: Copyright of Kritika Kultura is the property of Kritika Kultura and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. item: Kritika Kultura holder: Kritika Kultura dt: @attributes: year: 2026 holdings: @attributes: islocal: N |
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