Re‐Thinking the Imposter Participant: Online Research Methods, Ethics, AI and Trust.

Imposter participants are participants who falsely claim to meet inclusion criteria. They are an increasingly recognised issue in the interdisciplinary methods literature, an issue which has been exacerbated by the development of online research methods. This existing work recognises imposter partic...

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Publicado en:Area (0004-0894) Vol. 58; no. 2; pp. 1 - 8
Autores principales: Cranston, Sophie, Mills, Sarah, Cant, Rosanna, Moore, Ellie, Maidment, David, Nooh, Masa
Formato: Artículo
Publicado: Wiley-Blackwell Jun2026
Materias:
Acceso en línea:Ver este registro en EBSCOhost
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      dt: Jun2026
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        atl: Re‐Thinking the Imposter Participant: Online Research Methods, Ethics, AI and Trust.
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          Cranston, Sophie
          Mills, Sarah
          Cant, Rosanna
          Moore, Ellie
          Maidment, David
          Nooh, Masa
        affil:
          Geography and Environment, Loughborough University, Loughborough, UK
          Criminology, Sociology and Social Policy, Loughborough University, Loughborough, UK
          Sport, Exercise and Health Sciences, Loughborough University, Loughborough, UK
          Communications and Media, Loughborough University, Loughborough, UK
      su:
        Research ethics
        Power (Social sciences)
        Human research subjects
        Research integrity
        Generative artificial intelligence
        Internet research
      sug:
        subj:
          Research ethics
          Power (Social sciences)
          Human research subjects
          Research integrity
          Generative artificial intelligence
          Internet research
      keyword:
        ethics
        imposter participants
        inequalities
        online research
        trust
        ethics
        imposter participants
        inequalities
        online research
        trust
      ab: Imposter participants are participants who falsely claim to meet inclusion criteria. They are an increasingly recognised issue in the interdisciplinary methods literature, an issue which has been exacerbated by the development of online research methods. This existing work recognises imposter participants as a frustration in the research process and provides important interventions that raise awareness and provide strategies of detection and prevention. However, this paper flips the dominant narrative in academia on fraudulent, imposter or 'fake' participants. Drawing on the authors' experience of imposter participants and Generative AI in online methods, this paper provides a series of ethical arguments around incentives, trust and power imbalances. The paper provides a critical lens through which to examine wider questions of trust in online research, making wider contributions to debates on research methods and ethics. Indeed, the paper argues that imposter participants raise urgent questions, not just for the validity and research integrity of individual projects, but for revealing wider structural inequalities and how to potentially navigate this going forward. This paper flips the dominant narrative in academia on fraudulent or imposter participants by providing a series of ethical arguments around incentives, trust and power imbalances in online research. The paper argues that the potential of imposter participants in online research raises urgent questions around wider structural inequalities which researchers need to be attuned to.
      pubtype: Academic Journal
      doctype: Article
      src: R
    language: English
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