Dynamic age-group dissociation: older adults' engagement with age stereotypes in hybrid media environments.

The media portray older adults stereotypically, making it critical to study the influence of different media forms' portrayals on age stereotypes. This study advances dynamic age-group dissociation as a novel theoretical framework, integrating social identity, self-categorization, meta-stereotype, a...

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Publicado en:Communication Theory (1050-3293) Vol. 36; no. 3; pp. 134 - 145
Autores principales: Jiang, Yirui, Lin, Yujun
Formato: Artículo
Publicado: Oxford University Press / USA Aug2026
Materias:
Acceso en línea:Ver este registro en EBSCOhost
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        10.1093/ct/qtaf023
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        atl: Dynamic age-group dissociation: older adults' engagement with age stereotypes in hybrid media environments.
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        au:
          Jiang, Yirui
          Lin, Yujun
        affil: School of Journalism and Communication, Shandong University, Jinan, China
      su:
        Stereotypes
        Mass media influence
        Categorization (Psychology)
        Interpersonal communication
        Older people
        Group identity
        Age discrimination
      sug:
        subj:
          Stereotypes
          Mass media influence
          Categorization (Psychology)
          Interpersonal communication
          Older people
          Group identity
          Age discrimination
      keyword:
        age stereotypes
        copyrightHolder:International Communication Association
        copyrightYear:2026
        dynamic age-group dissociation
        inLanguage:en
        older adults
        publisher:Oxford University Press
        sameAs:https://dx.doi.org/10.1093/ct/qtaf023
        social media
        traditional media
        age stereotypes
        copyrightHolder:International Communication Association
        copyrightYear:2026
        dynamic age-group dissociation
        inLanguage:en
        older adults
        publisher:Oxford University Press
        sameAs:https://dx.doi.org/10.1093/ct/qtaf023
        social media
        traditional media
      ab: The media portray older adults stereotypically, making it critical to study the influence of different media forms' portrayals on age stereotypes. This study advances dynamic age-group dissociation as a novel theoretical framework, integrating social identity, self-categorization, meta-stereotype, and communication accommodation theories to explore how older Chinese adults navigate conflicting age portrayals across hybrid media ecosystems. Through in-depth interviews with 15 retirees, findings reveal that both traditional media and social media simultaneously reinforce positive and negative age-related stereotypes. Older adults actively negotiate their self-perception, selectively aligning with or distancing from these portrayals based on their lived experiences and cultural norms. These findings illuminate the intersectional influence of media on identity construction, with significant implications for communication theory.
      pubtype: Academic Journal
      doctype: Article
      src: R
    language: English
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